News from new balance A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle.

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Aug 01, 2019, 09:00 ET New Balance Canada Announces Second Year in Jumpstart Partnership with Sport Chek to Help Kids Reach Their Full Potential

New Balance Canada will donate $2.00 to Jumpstart for every pair of kids' shoes sold in August-September TORONTO, Aug. 1, 2019 /CNW/ - New Balance Canada is excited to announce their Back-to-School...


May 31, 2019, 12:51 ET New Balance to Dub Torontonians with a Custom Crown to Honour Kawhi Leonard

---King of the North Crown Giveaway During Game 2--- TORONTO, May 31, 2019 /CNW/ - Following the reveal of the "King of the North" billboards located at Yonge and Dundas Square and Union Station, New ...


Aug 01, 2018, 06:00 ET New Balance Partners with Sport Chek to Help Kids Reach Their Potential

New Balance Canada will donate $2.00 to Jumpstart for every pair of kids' shoes sold in August-September TORONTO, Aug. 1, 2018 /CNW/ - New Balance Canada is excited to announce their back-to-school...


Jun 06, 2018, 05:58 ET New Balance Canada and Olympic Gold Medalist Hit the Ground Running

Former Speed Skater, Francois Hamelin, joins Team NB as their newest Running Ambassador on Global Running Day MONTREAL, June 6, 2018 /CNW/ - New Balance Canada is celebrating Global Running Day with...


Feb 07, 2018, 08:00 ET New Balance Debuts "Fearlessly Independent Since 1906" Global Brand Platform that Reflects its Heritage and Mission to Challenge the Status Quo

TORONTO, Feb. 7, 2018 /CNW/ - Global athletic leader New Balance announces the launch of Fearlessly Independent Since 1906 – its new inspirational global brand communication platform that reflects...


Mar 15, 2017, 05:59 ET New Balance Partners with Sport Chek to Launch Women's Only Designated Areas

Global sports brand set to expand women's apparel collection into 186 Sport Chek doors TORONTO, March 15, 2017 /CNW/ - Global athletic leader New Balance is expanding its footprint in the women's...


Jan 19, 2017, 05:59 ET New Balance launches Letters to My Future Self campaign to inspire athletes around the New Year

Global sports brand asks consumers "What would you tell yourself?" BOSTON, Jan. 19, 2017 /CNW/ -Global athletic leader New Balance kicks off 2017 with an inspirational campaign that highlights how...


Jan 17, 2017, 05:59 ET New Balance launches Letters to My Future Self campaign to inspire athletes around the New Year

Global sports brand asks consumers "What would you tell yourself?" BOSTON, Jan. 17, 2017 /CNW/ - Global athletic leader New Balance kicks off 2017 with an inspirational campaign that highlights how...


Jan 13, 2017, 05:59 ET New Balance launches RunIQ as brand's first wearable device proudly made by runners for runners

Innovative New Smartwatch Showcases Collaboration with Intel, Google and Strava as well as alliance with Jabra in debut of PaceIQ sports headphones BOSTON, Jan. 13, 2017 /CNW/ - Global athletic...


Jul 28, 2016, 06:59 ET New Balance Canada introduces Stride I.D.

TORONTO, July 28, 2016 /CNW/ - New Balance Canada is introducing a new way to fit athletes with the New Balance Stride I.D. Experience Lab featuring 3D scan technology. The 3D scan technology is an...


Jun 27, 2016, 07:00 ET Summer '16 at the New Drake General Store Flagship

Grand Opening: July 5, 2016 TORONTO, June 27, 2016 /CNW/ - Summer '16, Drake General Store (DGS) transforms with a new location + new products. The iconic Canadian brand is excited to announce the...


Jan 05, 2016, 22:00 ET New Balance Launches Technology Division Dedicated to Improving Athlete Performance

New "Digital Sport" Division To Develop Innovative Digital Experiences and Wearable Technologies, Launching With Smartwatch in 2016 BOSTON, Jan. 5, 2016 /CNW/ - Global athletic leader New Balance...


Oct 15, 2015, 05:59 ET New Balance signs bronze world medalist sprinter Trayvon Bromell

BOSTON, Oct. 15, 2015 /CNW/ - Global athletic leader New Balance announced today the signing of 100-meter IAAF World Championship bronze medalist, Trayvon Bromell, to a multi-year endorsement...


Jul 02, 2015, 07:00 ET New Balance launches "Always in Beta" global brand platform

Platform Reinforces Brand's Performance Sport Strengths and Relentless Drive To Innovate and Improve As Well As Inspire Athletes BOSTON, July 2, 2015 /CNW Telbec/ - Global athletic leader New Balance ...


Jun 18, 2015, 06:01 ET New Balance extends agreement with top-ranked tennis player Milos Raonic

Long-term deal will ensure the Raonic and New Balance relationship for Raonic's career LONDON, UK, June 18, 2015 /CNW Telbec/ - New Balance and Canadian tennis star Milos Raonic today announced the...


Feb 22, 2010, 07:01 ET New Balance Launches the New Balance 365 Project

Boston-based New Balance announces the launch of New Balance 365, a collection of 365 short films that engages consumers 365 days a year by asking them to think about "the balance." Beginning on...