MONDELEZ CANADA AND THE SALVATION ARMY JOIN FORCES TO BRING HOLIDAY JOY TO CHILDREN IN NEED
Français"Share the Joy, Donate a Toy" campaign will help purchase up to $150,000 in toys for children in need
TORONTO, Nov. 3, 2026 /CNW/ -- Mondelez Canada Inc. ("Mondelez Canada") and The Salvation Army are teaming up to help Canadian families make a meaningful difference this holiday season. Through the new "Share the Joy, Donate a Toy" campaign, Canadians can help bring joy to a child in need simply by purchasing their favourite participating snack.
From November 2 until December 20, 2026, a portion of proceeds from every participating product purchased, including OREO, Ritz, Cadbury, Toblerone and more, will help The Salvation Army purchase up to $150,000 in toys for children in need. Those toys will be donated to families in more than 400 communities across Canada ensuring the impact is felt from coast to coast.
"At Mondelez Canada, we believe everyone deserves moments of joy, especially during the holiday season. Through our Share the Joy, Donate a Toy partnership with The Salvation Army, we're bringing this belief to life by making it easy for Canadians to help make a difference in the lives of children in need by enjoying their favourite snacks. Together, we're demonstrating how small, everyday actions can have a meaningful impact on children and families across Canada."
-- Pierina De Carolis, Head of Communications and Community Impact, Mondelez Canada Inc.
"For families already struggling to make ends meet, Christmas can bring another set of impossible choices. No parent should have to choose between putting food on the table, paying the rent, and placing a gift under the tree for their child. Through this partnership with Mondelez Canada, The Salvation Army is helping Canadians turn everyday purchases into meaningful acts of generosity, bringing joy to children and easing the pressure on families across the country. We're grateful to Mondelez Canada for helping us share the joy of Christmas, and the hope that comes from knowing someone cares."
-- Glenn van Gulik, National Spokesperson, The Salvation Army Canada and Bermuda.
Canadians can get involved by purchasing any participating product at their local retail store. To learn more about "Share the Joy, Donate a Toy", visit: https://salvationarmy.ca/sharethejoy/
About Mondelēz International
Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in more than 150 countries around the world. With 2025 net revenues of approximately $38.5 billion, Mondelēz is leading the future of snacking. In Canada, Mondelez Canada is the country's second-largest snacking company, employing more than 2,000 employees across five manufacturing sites in the Greater Toronto-Hamilton Area. Mondelez Canada manufactures many iconic local brands including Cadbury, Oreo, Christie, Ritz, Crispers, Sour Patch Kids and Maynards, and proudly sources many ingredients and materials from regional suppliers across Canada, supporting local communities. Mondelēz International is a proud member of the Dow Jones Best-in-Class North America and World Indices. For more information, visit www.mondelezinternational.com or follow MDLZ on X.
About The Salvation Army
The Salvation Army is the largest non-governmental direct provider of social services in Canada, offering hope and support to vulnerable people in more than 400 communities across Canada and in over 130 countries worldwide. Its services include hunger relief through food banks and meal programs, shelter and housing support, addiction rehabilitation, long-term and palliative care, and children and youth programming, including after-school activities, camps, school nutrition, and Christmas assistance such as food hampers and toys.
Supported by generous donors, volunteers, and community partners, The Salvation Army meets people in their moment of need and stays with them for the journey ahead. To learn more, visit www.salvationarmy.ca.
SOURCE Mondelēz International, Inc.

Media Contact: Brianna Eshraghi | Corporate Communications Manager | Mondelez Canada Inc., [email protected]

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