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Media Alert - Stars wear red to share "The Heart Truth" about women's No. 1 killer Français


News provided by

Heart and Stroke Foundation of Canada

Mar 01, 2012, 17:54 ET

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Heart and Stroke Foundation's celebrity fashion show to highlight women's heart health

TORONTO, March 1, 2012 /CNW/ - Celebrated Canadians and top fashion designers will join forces this International Women's Day for the fifth anniversary of The Heart Truth Fashion Show on March 8 in Toronto.

The fifth annual The Heart Truth Fashion Show promises to be the biggest yet, with A-list Canadian celebrities modelling one-of-a-kind creations by top Canadian fashion designers to raise awareness about women's risk for cardiovascular disease. The star-studded model line-up includes:

  • Reality TV star Shannon Tweed with her husband Gene Simmons
  • Singers Jully Black, Divine Brown
  • Media personalities Jessi Cruickshank, Liza Fromer, Natasha Gargiulo, Isabelle Maréchal, Angie Seth
  • Actors Ali Liebert, Lisa Ray, Gabrielle Rose, Lauren Lee Smith, Jessica Steen, Pascale Hutton and Tamara Taylor
  • Soap star Susan Haskell
  • Olympic champion Catriona Le May Doan

Media are invited to attend with interview opportunities before and after the show. Event details:

Date:    Thursday, March 8, 2012
   
Time:    6:30 PM  doors open                            
  6:30 PM  hair and makeup media interviews
  8:00 PM  fashion show
  8:30 PM  post-show media interviews / photos with models
     
Location:  The Carlu
  7th Floor, 444 Yonge St @ College, Toronto, ON
   
RSVP:                  [email protected] by Monday, March 5
   

Opening performance:  Shane Koyczan, poet and spoken word artist will be opening this year's show with a special performance.

How the public can watch: The Heart Truth Fashion Show will be streamed live on the website at thehearttruth.ca/livefashionshow and Facebook at facebook.com/TheHeartTruth. Canadians are invited to host their own viewing parties, cheer their favourite celebs down the runway, participate in the Twitter conversation at #thehearttruth and join the community at facebook.com/TheHeartTruth.

2012 The Heart Truth Fashion Show model and designer pairings:

Shannon Tweed, reality TV star, Family Jewels wearing Arthur Mendonca

Gene Simmons, bassist/co-vocalist of Kiss wearing Indochino

Jully Black, R&B singer wearing Lauren Bagliore

Divine Brown, R&B and soul singer wearing Freda

Jessi Cruickshank, former co-host of The After Show, MTV Canada wearing Adrian Wu

Liza Fromer, co-host of The Morning Show, Global TV wearing Mallia

Natasha Gargiulo, host, Entertainment Tonight Canada, Global TV wearing MICALLA

Isabelle Maréchal, host of current affairs show, 98.5 Radio wearing Anne de Shalla

Angie Seth, news anchor, OMNI TV wearing Thien Le

Ali Liebert, actor, original Global series Bomb Girls wearing Momo

Lisa Ray, actor, Water, host of Top Chef Canada wearing Farley Chatto

Gabrielle Rose, Gemini and Genie Awards-nominated actor wearing Something Blue

Lauren Lee Smith, actor, Pathology wearing Ines De Santo

Jessica Steen, actor, Armageddon wearing Joeffer Caoc

Pascale Hutton, actor, Arctic Air wearing Paul Hardy

Tamara Taylor, actor, crime drama Bones, Fox Network wearing Mark Belford

Susan Haskell, soap star, One Life to Live, ABC wearing David Dixon

Catriona Le May Doan, speed skater and double Olympic champion wearing LOVAS

About The Heart Truth™ campaign

The Heart and Stroke Foundation's The Heart Truth campaign (www.thehearttruth.ca) is raising awareness that heart disease and stroke is the #1 killer of women in Canada, but most don't know it. Heart disease is not a "man's disease": women are more likely than men to die of a heart attack or stroke. But by taking care of themselves and making incremental heart healthy lifestyle changes, women can add more years to their life and more life to their years. In fact, women can reduce their risk of heart disease and stroke by as much as 80 per cent by making lifestyle changes2.

The Heart Truth campaign gratefully acknowledges the support of founding sponsor, Becel, and contributing sponsors Post Shredded Wheat, Chatelaine, and Health Check™, without whom the program would not be possible.

About The Heart and Stroke Foundation™
The Heart and Stroke Foundation (heartandstroke.ca), a volunteer-based health charity, leads in eliminating heart disease and stroke and reducing their impact through the advancement of research and its application, the promotion of healthy living, and advocacy.

Sources:

  1. Investing in Canada's Future 2003-2004, Canadian Institutes of Health Research (CIHR), 2004
  2. How to make sure the beat goes on protecting a woman's heart, Johnson PA, Manson JE -Circulation, 2005; 111: e 28-33

Press release, print quality images, broadcast-ready video and media backgrounders are available for download at http://thehearttruth.ca/category/media-room/.

 

 

For interviews with models, please contact:

Edelman 
(on behalf of the Heart and Stroke Foundation)
416-979-1120
[email protected], [email protected], [email protected]
604-623-3007
[email protected], [email protected]

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Heart and Stroke Foundation of Canada

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