QUÉBEC CITY, Nov. 27, 2019 /CNW Telbec/ - In the great history of humanity, the appearance of writing, the invention of printing and the Industrial Revolution have been powerful drivers of change. Today, the advent of digital technology is even more disruptive—a little frightening even—due to the creation of this gigantic "cloud" that processes huge quantities of data every day. The ever shorter lapses between technological innovations mean these latter are outpacing society's ability to assimilate and comprehend them. Musée de la civilisation takes a playful approach to this global-scale whirlwind in its immersive exhibition Head in the Cloud, which will be presented until January 31, 2021.
More than 130 objects, 50 of which are "endangered species," are showcased in this exhibition that impresses on visitors the omnipresence of new technologies in our lives and the speed at which they are evolving. These technologies disrupt information, interpersonal relationships and consumer habits while also redefining the very notions of privacy and work.
A museum visit in five zones
The exhibition's first part shows the dizzying amount of data we produce daily, its unsuspected value and the way it travels. In the second zone, visitors discover how the applications and preferences we configure on our mobile devices create an "echosystem" that in turn gives us the false impression that it reflects reality. The exhibition's third zone, entitled Airplane Mode, was co-produced with the National Film Board (NFB). It suggests visitors take a step back to better observe the effects connectivity has on each of us individually as well as on our relationships with others and with our phones. The fourth part of the exhibition explores the growing presence of robots capable of replacing humans in many tasks. The fifth and last zone concludes the exhibition by focusing on privacy issues. It reminds us that cameras are watching us, and more and more smart connected things are recording our very actions. We are forced to reflect on the individual and societal choices this digital storm pushes us to make.
A spy in your pocket
Will visitors' heads be less "in the cloud" when they leave the exhibition? One thing is for sure: They'll never look at their phones the same way again! Perhaps especially when they are reminded that, because of the "spy" in their pocket, they have been tracked at every step by sensors placed throughout the exhibition that have captured their every attempt to connect to the Web.
Immersive scenography
Visitors will be surprised by the scenography, which harmoniously blends technological hardware with noble materials such as wood. This choice adds some warmth to the cold, stark world of technology. Large wood-framed windows evoke screens in the various exhibition zones. The areas all begin with a piece of artwork or an installation, which pleasantly adds to the immersive experience. For example, the faces of Denis Farley's large canvases evoke the lightness of the cloud, while their back sides depict the cloud as a tangle of cables.
Quote:
"As an institution dedicated to the human experience and the evolution of society, the Musée de la civilisation felt it important to explore the digital revolution and highlight its impact on our individual, interpersonal and collective behaviour. Questioning the present to project ourselves into the future takes on a whole new meaning in this context. I hope our visitors will take some time for reflection, so that their behaviour in the future may be both relevant and useful."
—Stephan La Roche, Chair and Executive Director
Highlights:
Related links:
Musée de la civilisation: www.mcq.org et www.youtube.com/user/mcqpromo
National Film Board (NFB): www.nfb.ca
Airplane Mode: https://www.nfb.ca/interactive/airplane_mode
SOURCE Musée de la civilisation
Press relations: Québec City: Agnès Dufour, 418-643-2158, ext. 433, E-mail: [email protected]; Montréal: Rosemonde Gingras, 514-458-8355, E-mail: [email protected]
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