Popularity of the all-new RAV4 hybrid leads the way to 6.1% overall sales growth for TCI
TORONTO, May 1, 2019 /CNW/ - As gas prices continue to rise, sales of electrified vehicles are also surging. In fact, Toyota Canada Inc. (TCI) reported that electrified vehicles accounted for a record 16.7% of its total sales in April.
Led by the popularity of the all-new made-in-Canada Toyota RAV4 hybrid (2,112 units sold, up 246.8%), the momentum from TCI's best-ever month for electrified vehicle sales (3,876 units sold, up 82%) led the company to a 6.1% overall sales increase in April.
TCI's Toyota Division reported sales of 20,579 units in April, up 5.6%, while the Lexus luxury division reported its best April ever, with sales of 2,655 units, up 10.3%.
With recent launches further expanding its line-up of fuel-efficient, low emission options, TCI now offers an electrified vehicle for every Canadian driver: the RAV4 hybrid, Corolla hybrid, Prius AWD, Prius Prime plug-in hybrid electric vehicle, Mirai fuel cell electric vehicle, and Lexus UX hybrid are all available now.
TCI sees best truck sales month ever
TCI also reported its best-ever month for truck sales in April, with 14,884 units sold, up 11.4% from April 2018. This was led by a record April for both the made-in-Canada Toyota RAV4 (6,247 units, up 23.9%) and the soon-to-be-made-in-Canada Lexus NX (765 units, up 3%).
Today's news follows the company's recent announcement that Toyota Motor Manufacturing Canada (TMMC) will begin producing the top-selling Lexus NX and NX hybrid starting in early 2022. This production will be in addition to the RAV4, RAV4 hybrid, Lexus RX, and Lexus RX hybrid currently being produced in Canada.
Additional April Highlights
- Best hybrid sales month ever for Lexus division
- Lexus UX sales of 342 units (best month ever)
- Lexus ES sales of 240 units, up 40.4%
- Camry sales of 1,580 units, up 6.9%
- Prius c sales of 289 units, up 71%
- 4Runner sales of 762 units, up 11.1% (new April record)
- C-HR sales of 791 units, up 51.8% (best month ever)
- Tacoma sales of 1,324 units, up 19.5%
About Toyota Canada Inc.
Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota and Lexus vehicles. Toyota has sold over eight million vehicles in Canada through a national network of 287 Toyota and Lexus dealerships. Toyota is dedicated to bringing safety, quality, dependability and reliability to the vehicles Canadians drive and the service they receive. TCI's head office is located in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax, and parts distribution centres in Toronto and Vancouver. Toyota operates two manufacturing facilities in Canada. Having produced more than eight million vehicles, popular Canadian models built at these facilities include Toyota RAV4, Toyota RAV4 Hybrid, Lexus RX 350 and RX 450h hybrid. Recent investments at its facilities in Ontario will allow for increased production of the top-selling Toyota RAV4 and RAV4 Hybrid models.
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