April 1 Alert: Don't want to share your food? Boston Pizza cooks-up a protective shield
New product ensures guests can enjoy their favourite menu items all to themselves
MISSISSAUGA, ON, April 1, 2016 /CNW/ - Today, Boston Pizza, Canada's largest casual dining chain, launches the Hey! That's Nacho Food Shield, a revolutionary new product that will forever change the dining experience. Research conducted by Boston Pizza found the majority of guests love shareable menu items, like nachos, but one in five don't want to share with their tablemates. That's why Boston Pizza created the Hey! That's Nacho Food Shield, an original concept designed to protect guests' plates from table reach overs, sneaky side attacks and topping touchers.
Made from sleek, transparent acrylic, the Hey! That's Nacho Food Shield can be placed over any dish and offers protection on all sides from hungry friends, family and teammates. The Hey! That's Nacho Food Shield allows guests to keep their meal all to themselves while still enjoying the company of family and friends.
"Shareable should not equal terrible, which is why we're excited to introduce the Hey! That's Nacho Food Shield," said Steve Silverstone, Executive Vice President, Marketing, Boston Pizza. "We want guests to finally feel comfortable ordering whatever they want, without fear of sacrificing part of their meal to needy tablemates."
The Hey! That's Nacho Food Shield will be available soon at a Boston Pizza location near you. Ask your server for one and never worry about nibblers taking food off your plate again!
About Boston Pizza
Boston Pizza International Inc. is Canada's No. 1 casual dining brand with more than 370 restaurants in Canada and more than $1 billion in sales. Annually, Boston Pizza serves more than 40 million guests. The company has been recognized as a Platinum Member of Canada's 50 Best Managed Companies. Boston Pizza believes that strong role models inspire kids to be great, and in 2014, the Boston Pizza Foundation created Future Prospects to help support organizations that mentor kids to reach their full potential. Boston Pizza International Inc. is located in Richmond, B.C., and has regional offices in Mississauga, Ontario and Laval, Quebec. For more information, visit www.bostonpizza.com.
SOURCE Boston Pizza International Inc.
Image with caption: "Today, Boston Pizza launched the Hey! That’s Nacho Food Shield, a protective, impenetrable shield designed for guests who don’t want to share their food with tablemates. (CNW Group/Boston Pizza International Inc.)". Image available at: http://photos.newswire.ca/images/download/20160401_C2630_PHOTO_EN_655422.jpg
Alexandra Peco, High Road for Boston Pizza International, 416-644-2298, [email protected]
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