News from axe A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle.

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Sep 07, 2016, 07:59 ET John Legend, Mark Duplass and AXE® Team Up for the AXE® Collective Vanguard Honours During the Toronto International Film Festival®

Bad-ass films? Check. Popcorn? Got it. A night with John Legend and Mark Duplass during the Toronto International Film Festival® (TIFF)? Hell yes. Hosted by Legend and Duplass, the AXE® Collective...


Dec 10, 2013, 08:04 ET AXE® to send a Canadian man to space with Apollo Campaign

Canadian victor announced in AXE Apollo contest TORONTO, Dec. 10, 2013 /CNW/ - AXE® is going where few have gone before by giving one Canadian the ultimate out-of-this-world experience: a trip to...


Jan 09, 2013, 12:12 ET AXE to Send 22 Guys to Space with New Apollo Campaign

Global Space Statesman Buzz Aldrin launches AXE Apollo Space Academy to Recruit Guys for the Trip of a Lifetime TORONTO, Jan. 9, 2013 /CNW/ - AXE® is going where only few have gone before by giving...


Feb 07, 2012, 08:04 ET AXE unleashes Anarchy in Canada with first-ever female fragrance

Male grooming brand releases limited edition female bodyspray TORONTO, Feb. 7, 2012 /CNW/ - AXE, the brand known for helping Canadian guys look, smell and feel their best is making history with the...


Apr 19, 2010, 07:36 ET AXE encourages Canadians to help the environment by Showerpooling

Canadians could save almost 154 billion litres of water a year by Showerpooling TORONTO, April 19 /CNW/ - In an effort to raise awareness about the very serious issue of water conservation, AXE is...


Mar 10, 2010, 06:59 ET 55% of communication is done via body language: is your hair sending the
right message?

AXE expands hair care line to help guys get more Hair Action TORONTO, March 10 /CNW/ - Turns out those pick-up lines you've been practicing aren't nearly as important as originally thought. With over ...


Mar 09, 2010, 10:54 ET Interview Advisory: What are you really saying - without speaking a word?

Body language expert Barry Ettinger helps decode communication between the sexes TORONTO, March 9 /CNW/ - We all want to get up close and personal - but oftentimes we've ruined our chances before...


Feb 04, 2010, 09:00 ET AXE Canada narrows Summer Gig search to ten finalists

Ten finalists* from across the country compete for AXE Canada's Ridiculously, Ridiculously Good Summer Gig * NOTE: A full list of finalists and their hometowns will follow this ...