Updated Media Advisory - Imperial Tobacco Canada President & CEO Jorge Araya in Vancouver to discuss British American Tobacco's vision on Next Generation tobacco products

Previously confirmed, Mr. Kingsley Wheaton, will not be in attendance

VANCOUVER, July 5, 2017 /CNW/ - The President and CEO of Imperial Tobacco Canada (ITCAN), Mr. Jorge Araya is visiting Vancouver this week to discuss with local media and partners Next Generation Products (NGP). He is available to meet with members of the media Thursday, July 6, 10 AM to 11:30 AM.

British American Tobacco has invested over $1.5 billion dollars over the last six years to develop and commercialize alternative and potentially less risky products. This has been a strategic priority for the group for many years. At the heart of this is the company's commitment and desire to reduce the health impact of smoking.

Mr. Araya will be accompanied by Mr. Eric Gagnon, Head of External and Corporate Affairs at Imperial Tobacco Canada. Both will be open to discuss Canada's lack of a cohesive regulatory framework for next generation products and the challenges created by this regulatory environment.

This event will take place at Taste & Circle, a local arts & entertainment café in Gastown.


Jorge Araya, President and CEO, Imperial Tobacco Canada

Eric Gagnon, Head of External and Corporate Affairs, Imperial Tobacco Canada

Kingsley Wheaton, Managing Director of Next Generation Products, British American Tobacco – CANCELLED


Interviews by appointment


Thursday, July 6, 2017 at 10 A.M. (a 90-minute window is planned for the meeting and to accommodate any interview request by media)


Taste & Circle

206 Carrall St (in Gastown)



SOURCE Imperial Tobacco Canada

For further information: To confirm your presence, for more information or to request an interview, please contact:Paul Vaillancourt III, Torchia Communications, paulv@torchiacom.com, Cell.: 514-996-6224; Mary Moniz, Torchia Communications, mary@torchiacom.com, Off.: 416-341-9929 ext. 221

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