MEDIA Advisory - The Salvation Army Kicks Off Annual Christmas Kettle Campaign

VANCOUVER, BC, Nov. 19, 2025 /CNW/ - The Salvation Army will be at Robson Square in Downtown Vancouver to kick off the 135^th annual Christmas Kettle Campaign fundraiser on Friday, November 21.

There will be live music, free hot chocolate, prizes to be won, and local favorite food trucks to kick off the season of giving. Everyone is encouraged to stop by - be one of the first to donate to a red Kettle this season and join in on the fun.

We invite the media down to join us. Photo-ops and interviews available.

Where:  Robson Square, Vancouver
When:  Friday, November 21, 2025 / 11:30 am to 1:30 pm
Who:  The Salvation Army spokespeople, Salvation Army Brass Band, and Sally Ann mascot

From now to December 24, the iconic red kettles will line the streets in communities across the province. With a goal of raising $4.6 million dollars in BC, the campaign provides vital funds to feed, clothe and shelter individuals and families in need of support this season and throughout the year.

You won't want to miss this exciting event! Join us as we enjoy some hot chocolate, classic holiday music and family fun festivities as we help make a difference in the lives of others in our community.

About The Salvation Army 
The Salvation Army is an international Christian organization that began its work in Canada in 1882. In Bermuda, the Army has been at work since 1896. Today, it is the largest non-governmental direct provider of social services in the country, offering hope and support to vulnerable people in 400 communities across Canada and Bermuda and in more than 130 countries around the world.

We believe in the transformative power of a helping hand--empowering people to move forward, no matter where they're starting from. With open doors, open minds, and open hearts, The Salvation Army provides practical, personalized support to those facing poverty, homelessness, addiction, food insecurity, and other complex challenges.

Our services include hunger relief through food banks and meal programs; shelter and housing support; addiction rehabilitation; long-term and palliative care; and life-skills development such as budgeting and cooking. We also offer children and youth programming, including after-school activities, camps, school nutrition, and Christmas assistance such as food hampers and toys.

Supported by generous donors, volunteers, and community partners, The Salvation Army meets people in their moment of need--and stays with them for the journey ahead. When you give to The Salvation Army, you're investing in renewed hope, restored dignity, and a stronger future for overlooked individuals and families in your community.

SalvationArmy .ca

SOURCE The Salvation Army British Columbia Division

CONTACTS: Gavin Randhawa, Manager, Marketing & Communications, [email protected], Cell: [phone]