Media Advisory - Imperial Tobacco Canada presses federal government on World No Tobacco Day for answers on inconsistent regulatory frameworks for tobacco and marijuana

MONTREAL, May 31, 2017 /CNW/ - Imperial Tobacco Canada is asking the federal Health Minister for an explanation on the disturbing degree of incoherence in her recent approach to regulating tobacco and marijuana packaging. While the Minister proposes plain and standardized packaging for tobacco, she claims all that is required for marijuana is a restriction on packaging or labelling to ensure product packaging is not appealing to young persons.

This week, the Federal Parliament debates legislation for tobacco in Bill S-5, and marijuana in Bill C-45. Both bills have the same stated health goal – to protect youth – yet each one presents vastly different approaches in regulation for packaging specifically. The Minister should explain the policy discrepancies.


Eric Gagnon               

Head of External and Corporate Affairs, Imperial Tobacco Canada


Available for interview to shed light on discrepancies for packaging in proposed regulations on marijuana and tobacco

Eric is available for interview, upon request


Wednesday, May 31, 2017


Phone or in person/remote studio in Montreal


SOURCE Imperial Tobacco Canada

For further information: or to request an interview, please contact: Marie-Emmanuelle Khoury, Torchia Communications, 514-288-8290 ext. 214,; Kathleen Stelmach, Torchia Communications, 416-341-9929 ext. 227,

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