MEDIA ADVISORY - British American Tobacco's Head of Next Generation Products visiting Canada to discuss global vision and industry trends

MONTREAL, June 28, 2017 /CNW/ - The President and CEO of Imperial Tobacco Canada (ITCAN), Mr. Jorge Araya is inviting media for a Meet & Greet with British American Tobacco's Managing Director of Next Generation Products (NGP) from London, Mr. Kingsley Wheaton.

British American Tobacco has invested over $1.5 billion dollars over the last six years to develop and commercialize alternative and potentially less risky products. This has been a strategic priority for the group for many years. Through the creation of inspiring products, we can drive change. At the heart of this is our commitment and desire to reduce the health impact of smoking.

Mr. Wheaton will be accompanied by Mr. Araya and Mr. Eric Gagnon, Head of External and Corporate Affairs at Imperial Tobacco Canada. Both will be open to discuss Canada's lack of a cohesive regulatory framework for next generation products and the challenges created by this regulatory environment.

This event will take place at Taste & Circle, a local arts & entertainment café in Gastown.


Kingsley Wheaton, Managing Director of Next Generation Products, British American Tobacco

Jorge Araya, President and CEO, Imperial Tobacco Canada

Eric Gagnon, Head of External and Corporate Affairs, Imperial Tobacco Canada


Round table discussion  


Thursday, July 6, 2017 at 10 A.M. (a 90-minute window is planned for the meeting and to accommodate any interview request by media)


Taste & Circle

206 Carrall St (in Gastown)



SOURCE Imperial Tobacco Canada

For further information: To confirm your presence, for more information or to request an interview, please contact: Paul Vaillancourt III, Torchia Communications,, Cell.: 514-996-6224; Mary Moniz, Torchia Communications,, Off.: 416-341-9929 ext. 221

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