- Best July ever with 7,683 units on record, yielding a 20.4 per cent increase versus July 2011
- Record-breaking sales trend includes 19 per cent year to date increase
- Kia achieves industry-leading 43 months of continued sales growth
MISSISSAUGA, ON, Aug. 1, 2012 /CNW/ - Kia Canada Inc. recorded its best July ever with 7,683 new vehicles sold, translating into a 20.4 per cent growth when compared to July 2011. Kia Canada continues their strong 2012 performance in the marketplace with a percentage increase of 19 per cent year-to-date, reporting 46,981 units sold. Kia's sales results for July have propelled the company to an industry-leading sales streak of 43 months of continued sales growth.
Four vehicle models had volume sales of over 1,000 units in July, leading with the Georgia-built Sorento Sport Utility Vehicle, achieving 1,511 vehicle sales. The Forte family, consisting of the sedan, Koup and 5-Door, continues to be a top performer in July with 1,506 units reported. The all-new Rio subcompact, including the 5-Door and sedan, contributed with an impressive 1,268 reported units. Additionally, the award-winning Optima mid-size sedan also contributed with 1,197 vehicle sales.
"Kia Canada's ongoing success this year can be attributed to consumers' positive momentum to Kia's attractive and versatile vehicle portfolio," said Jack Uczciwek, Director of Sales, Kia Canada Inc. "Kia's top-selling vehicles in July represent the consumers' choice of our award-winning, top safety rated and fuel efficient model lineup."
In the month of July, in anticipation for Kia Canada's second annual Drive Change Day on August 21st, Kia has begun to air numerous televisions spots, run print ads and use their celebrity ambassadors, like Rick Campanelli, to encourage Canadians to all get involved and give back to their local communities.
Kia also launched an all-new 'Sign the Car' Facebook application for their 2012 Targa Newfoundland Kia Forte Koup. The app raises awareness of Kia's "I Pledge" initiative with MADD Canada and allows users to digitally pledge to drive sober while having their electronic signature added to vehicle. To have your name added to the vehicle, please visit www.facebook.com/kiacanada, click on the 'Sign the Car' logo and follow the on-screen instructions before August 10th.
Kia Canada is pleased to continue the "Early Arrival" Sales Event for the month of August. To support this event, Kia Canada is introducing "Don't pay for 90 Days" and "0% Financing" on select 2012 and 2013 Models, plus "3 Payments on Us" for a limited time on select models and trims. Cash buyers can continue to enjoy up to $3,000 cash savings on 2013MY Sorento or $4,500 cash savings on select 12MY Forte. Please see dealer for complete details.
Kia Canada Inc. (www.kia.ca - www.facebook.com/kiacanada) -- a maker of quality vehicles for the young-at-heart -- is a subsidiary of Kia Motors Corporation (KMC) in Korea was founded in 1999 and sells and services high quality class leading vehicles like the Soul, Forte, Optima and Sorento through a network of 176 dealers nationwide. Kia Canada Inc. employs 163 people in its Mississauga, Ontario headquarters and four regional offices across Canada. Kia's brand slogan -- "The Power to Surprise" -- represents the company's global commitment to surprise the world by providing exciting & inspiring experiences that go beyond expectations.
SOURCE: KIA Canada Inc.
For further information:
Kia Canada Inc. Media Contacts:
Public Relations Manager
e-mail: [email protected]
Public Relations and Events Coordinator
e-mail: [email protected]