TORONTO, June 14, 2012 /CNW/ - For the first time in its storied history
of Canadian Olympic Team support, RBC is offering its 37 Olympic and
Paralympic athletes the opportunity to give back to their communities
through the organizations and people who have impacted their lives.
The RBC Olympian Grant Program provides athletes with a $5,000 grant to
give to an athletic association, community group or charity that has
fostered their love of sport, helped them realize their
Olympic/Paralympic aspirations, or has touched their lives. Athletes
will present their grants to the recipient groups and organizations in
their communities leading up to and following the 2012 London Summer
Olympic and Paralympic Games.
"My path to the Olympic Games was not a solo journey. It involved the
support and guidance of many to help me realize and pursue my dreams,"
says Sandra Sassine, RBC Olympian and 2012 Canadian Fencing Champion,
who presented a $5,000 grant to Service et Loisirs/Rencontre Jeunesse
Nord-du-Québec to help fund youth games in Chibougamau, QC. "I'm
thrilled to have the opportunity to thank and recognize those who
helped set me up for success and give the next generation of young
athletes the chance to do the same."
Other examples of recent RBC Olympian grant announcements include
Olympian Brady Leman (Ski Cross) who donated his $5,000 RBC grant to
the Calgary Alpine Racing Club, and Paralympian Amy Alsop (Goal ball),
who presented her RBC grant to the Insight 2012 Child and Youth program
in Saskatchewan in support of services for students with visual
"Our Olympic and Paralympic athletes are proof that the power of sport
can inspire youth and bring Canadians together," says Andrew Shibata,
head, Brand Marketing, RBC. "The RBC Olympian Grant Program is a unique
initiative that demonstrates our commitment to our athletes by giving
them the chance to personally acknowledge those who helped them become
national role models."
As Canada's longest standing corporate supporter of the Canadian Olympic
Team, RBC has been helping amateur athletes since 1947. Through the RBC
Olympian program, athletes act as community ambassadors across the
country by sharing their Olympic and Paralympic Games experiences and
future aspirations with schools, community groups, RBC clients and
To recognize that every Olympic and Paralympic athlete is the pride of
their hometown, RBC will be launching a national campaign to connect
Canadians with their hometown champions who will be competing in London
this summer. RBC will encourage Canadians to participate in a
cross-country initiative that will allow them to show their support for
our athletes as they make their way to London and then celebrate their
achievements when they return home from the 2012 Olympic and Paralympic
Games. Full details about the campaign will be announced shortly.
More information on the RBC Olympians can be found at:
RBC and Amateur Sport
As Canada's longest-standing supporter of the Canadian Olympic Team
since 1947, RBC proudly continues its sponsorship through to London
2012, Sochi 2014 and Rio 2016. RBC also sponsored the Vancouver 2010
Olympic and Paralympic Winter Games and the 2010 Olympic Torch Relay.
Supporting amateur sport, from grassroots programs in local communities
to national sport associations, RBC helps in the development of amateur
athletes who compete at home and abroad. RBC is also a premier sponsor
of Hockey Canada, the Canadian Snowboard Team, the Canadian Freestyle
Ski Team, Athletics Canada and the Canadian Paralympic Committee. Visit
For further information:
Jackie Braden, RBC Brand Communications, (416) 974-1724, firstname.lastname@example.org