Personalized video delivers a leading-edge retirement planning experience
TORONTO, Feb. 10, 2020 /CNW/ - BlueRush Inc. ("BlueRush" or the "Company") (TSX-V: BTV), an emerging personalized video Software as a Service ("SaaS") company, in partnership with Pacific Life, announced the launch of its new Retirement Income Translator tool powered by BlueRush's IndiVideo platform. The tool was developed to support Pacific Life's initiative to build awareness about protected lifetime income solutions.
The Retirement Income Translator gathers real time data from pre-retirees to generate a personalized video to depict what their current savings will offer in retirement income. Pacific Life is dedicated to educating consumers and financial professionals and is committed to providing actionable solutions, like the Retirement Income Translator.
Steve Taylor, CEO of BlueRush, commented, "More and more of our existing customers are expanding their use of personalized video and we expect this to continue to be a significant source of growth. We are excited to leverage our IndiVideo platform to support Pacific Life."
Try the Pacific Life Retirement Income Translator here.
BlueRush develops and markets IndiVideo™, a disruptive, award-winning interactive personalized video platform that drives return on investment throughout the customer lifecycle, from increased conversions to more engaging statements and customer care. IndiVideo enables BlueRush clients to capture knowledge and data from their customers' video interaction, creating new and compelling data driven customer insights.
For more information visit www.bluerush.com.
About Pacific Life
For more than 150 years, Pacific Life has helped millions of individuals and families with their financial needs through a wide range of life insurance products, annuities, and mutual funds, and offers a variety of investment products and services to individuals, businesses, and pension plans. Whether your goal is to protect loved ones or grow your assets for retirement, Pacific Life offers innovative products and services that provide value and financial security for current and future generations. Pacific Life counts more than half of the 100 largest U.S. companies as its clients and has been named one of the 2019 World's Most Ethical Companies® by the Ethisphere Institute. For additional company information, including current financial-strength ratings, visit www.PacificLife.com.
Pacific Life refers to Pacific Life Insurance Company and its affiliates, including Pacific Life & Annuity Company. Client count is as of June 2019 and is complied by Pacific Life using the 2019 Fortune 500® list.
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SOURCE BlueRush Inc.