A Healthy Relationship: Swiss Chalet Collaborates with WW To Spotlight Healthier Menu Options
"WW Favourites" now available on Swiss Chalet menu
VAUGHAN, ON, March 4, 2021 /CNW/ - Canada's iconic full-service family restaurant, Swiss Chalet, announces long-term partnership with WW Canada, a global weight loss and wellness company, to launch new everyday menu items featuring delicious Chalet favourites, with the associated SmartPoints®.
The partnership brings together two brands that have a shared belief in serving real, tasty food for people, families, and communities. The "WW Favourites" menu incorporates Guests' favourite meals served with a SmartPoints-friendly curated list of sides and beverages. Each menu item has a SmartPoints value for all three myWW+ plans, so Guests can order their favourite dinners and stay on track. SmartPoints is a science-backed system created to help WW members understand nutritional data, empowering them to make healthier choices.
At launch, the menu items will be available exclusively when ordering through the Swiss Chalet mobile app and swisschalet.com, so Guests can enjoy their WW meals for pick up or delivery in the comfort of their own homes.
"We are excited to be able to provide our classic, wholesome, and comforting meals as an option for our Guests who live the WW Program," said Beatrice Robertson, Senior Brand Manager at Swiss Chalet. "We understand a healthy lifestyle is about building healthy habits. We want to support our Guests along their wellness journey with real, tasty food that they can feel good about eating."
"Swiss Chalet is a Canadian icon, and the rotisserie classics are beloved by many of our members," said Heather Stark, VP of Finance & Commercial Development. "The WW Favourites on the Swiss Chalet menu help Guests make healthier, informed choices when dining out or ordering in."
The Swiss Chalet WW Favourites menu includes:
- Quarter Chicken Dark Meat Combo
- Quarter Chicken White Meat Combo
- Chicken on a Kaiser White Meat Combo
- Quarter Chicken White Meat Soup Bundle
To kick off the partnership, Swiss Chalet will be running a social media contest on Instagram. Guests can enter by sharing an Instagram Story of them enjoying their WW Favourites meal for a chance to win a three month WW Membership, WW Shop Vouchers and a Swiss Chalet eGift card.
About Swiss Chalet
Swiss Chalet was founded in 1954 with more than 200 locations across Canada under the operation of RECIPE Unlimited Corporation, Canada's oldest and largest full-service restaurant company. As a Canadian brand, Swiss Chalet prides itself in bringing Canadian families together for mealtime by serving real, delicious and wholesome comfort food. The brand is known for its iconic Swiss-inspired rotisserie chicken served with Signature Chalet Dipping Sauce. For more information, visit SwissChalet.com.
About WW Canada
WW – Weight Watchers reimagined – is a global wellness company powered by the world's leading commercial weight management program. We inspire millions of people to adopt healthy habits for real life. Through our engaging tech-enabled experience and group workshops, members follow our livable and sustainable program of healthy eating, physical activity, and a helpful mindset. Leveraging more than five decades of experience in building inspired communities and our deep expertise in behavioral science, we aim to democratize wellness and to deliver wellness for all. To learn more about the WW approach to healthy living, please visit ww.ca. For more information about our global business, visit our corporate website at corporate.ww.com.
SOURCE Swiss Chalet
For more information, please contact: Grace Pan, Digital Marketing Manager, Swiss Chalet, Recipe Unlimited, [email protected]
Share this article