82,000 Canadians raise $16.2 million to make breast cancer beatable through the Canadian Cancer Society CIBC Run for the Cure
TORONTO, Sept. 30, 2018 /CNW/ - Across the country today, more than 82,000 Canadians gathered in 56 different communities to take part in the Canadian Cancer Society CIBC Run for the Cure, raising an estimated $16.2 million for the breast cancer cause.
Funds raised in support of the 27th annual CIBC Run for the Cure will be invested by the Canadian Cancer Society (CCS) in the most promising breast cancer research as well as the country's leading breast cancer information and support programs for people with breast cancer and their families.
"Each day, 73 Canadians will hear the words 'you have breast cancer.' Today's Run was an incredible show of support for each and every one of those Canadians who will be impacted in some way by a breast cancer diagnosis,'" says Lynne Hudson, President and CEO of the Canadian Cancer Society. "The funds we raised are going to go a long way in helping to change the way we prevent, diagnose, treat, and live with – and beyond – breast cancer."
The Canadian Cancer Society CIBC Run for the Cure is a trailblazing partnership between CCS, CIBC and communities across Canada. This year's Run marked CIBC's 22nd year as title sponsor. Together with tens of thousands of participants and supporters across the country, the Run has created a movement that brings Canadians together in support of friends, family and loved ones who experience breast cancer.
"Team CIBC is incredibly proud to partner with the Canadian Cancer Society as Canadians from coast to coast to coast come together to help those impacted by breast cancer access critical research and support services," says Christina Kramer, Senior Executive Vice-President & Group Head, Personal & Small Business Banking Canada and Executive Sponsor of the CIBC Run for the Cure.
"Our dedicated and passionate partner, CIBC, sets a true example of what commitment and leadership within the breast cancer cause looks like. Since the Run's start in 1992, Canadians have been lacing up to run every single year, raising over $445 million for the breast cancer cause," says Hudson. "Thank you so much to Team CIBC and our Run participants across the country who took the time to make, and keep, their promise to make breast cancer beatable today."
Thanks to impactful events like the Run and passionate supporters of the breast cancer cause, investments in research have led to significant progress in breast cancer prevention, detection, diagnosis, treatment and care. Since the 1980s, breast cancer survival has increased by nearly 20%.
About the Canadian Cancer Society CIBC Run for the Cure
The Canadian Cancer Society CIBC Run for the Cure is the largest, single-day, volunteer-led event dedicated to raising funds for breast cancer research. On September 30, 2018, this national movement brought together participants and volunteers in 56 communities across the country to create a future without breast cancer. Since the event began in 1992, the CIBC Run for the Cure has raised more than $445 million for breast cancer research and support. Donate or learn more at www.cibcrunforthecure.com
About the Canadian Cancer Society
The Canadian Cancer Society is a national community-based organization whose mission is the eradication of cancer and the enhancement of the quality of life of people living with cancer. When you want to know more about cancer, visit our website www.cancer.ca or call our toll-free, bilingual Cancer Information Service at 1 888 939-3333.
CIBC in the community
CIBC is a leading North American financial institution with 11 million personal banking, business, public sector and institutional clients. United under the bank's community investment brand One for Change, CIBC and its team are committed to coming together and supporting people and communities when they need it the most. Corporately, CIBC is focused on making a difference for those affected by cancer, as well as supporting persons with disabilities; in the U.S., CIBC focuses its investments in financial literacy. In 2017, CIBC and its team invested more than $70 million in community organizations across Canada and the U.S., through initiatives that include the Canadian Cancer Society CIBC Run for the Cure and CIBC Miracle Day. Learn more about community investment online or join the #OneforChange conversation on Twitter @CIBC and Facebook (www.facebook.com/CIBC) or follow on Instagram @CIBCNow.
SOURCE Canadian Cancer Society
For further information: visit cibcrunforthecure.com or contact: Rosie Hales, Communications Specialist, Canadian Cancer Society, 416-934-5338, [email protected]
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