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Grey Canada's "Groceries Not Guns" program for Moms Demand Action For Gun Sense in America and Leo Burnett's "#LIkeAGirl" campaign for Procter & Gamble tie for Grand Prix TORONTO, Feb. 18, 2016 /CNW/ ...
Paying a fortune for a 30-second commercial can still make business sense for brands, but only if advertising goes way beyond the game, say CASSIES Co-Chairs TORONTO, Feb. 3, 2016 /CNW/ - While...
National Pride Reigns Supreme as Rethink and Molson Coors' "Beer Fridge" Captures the Grand Prix TORONTO, Feb. 20, 2015 /CNW/ - The prestigious CASSIES Awards, Canada's only industry awards program...
43 per cent of our population describe themselves as social media addicts TORONTO, Feb. 6, 2014 /CNW/ - We may be a country chock full of multitasking, multi-screened social media addicts, but give...
TORONTO, July 4, 2013 /CNW/ - The CASSIES Awards come with bragging rights not just within the creative communications industry, but also within business boardrooms across Canada. The country's only...
DDB Canada's autoTRADER Campaign: 'Most Cars in One Place' Captures Coveted Grand Prix TORONTO, Jan. 29, 2013 /CNW/ - This past year, Canadians flocked to "the most cars in one place", experienced...
New study finds transparency key to effective advertising TORONTO, Jan. 17, 2013 /CNW/ - According to a new national study entitled The AdFX Report, commissioned by the CASSIES, a full 78 per cent of ...
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