Vitality reports third quarter results

Trading Symbol:  VPI

VANCOUVER, Dec. 30, 2014 /CNW/ - The financial results of the Company for the three months ended October 31, 2014 show a net loss of $36,487 or $0.01 per share compared to a net loss of $36,696 or $0.00 per share for the same period last year.  The Company's general and administrative expenses for the three months ended October 31, 2014 increased to $47,844 (2013 - $39,609).

Sales for the three months ended October 31, 2014 increased to $16,532 (2013 - $4,511).  The Company commenced distribution of Vitality's new line of natural health products in September 2013 by introducing four products in key growth categories to the market.  The Company continues to investigate business opportunities to market and license its other 88 natural health products and its website, www.vitality.ca.  Each of the Company's 92 natural health products has a Natural Product Number (NPN) licensed by Health Canada.

The Company's products are now available for sale in over 130 retail stores (2013 - over 10 retail stores) located in British Columbia, Alberta and Saskatchewan.  A list of the retailers is available at the Company's website, www.vitality.ca.

The Company's condensed interim financial statements and management's discussion and analysis for the nine months ended October 31, 2014 and 2013 are available on the SEDAR website at www.sedar.com.

On behalf of the Board of
VITALITY PRODUCTS INC.

"W. Douglas Grant" (signed)           
__________________________________
W. Douglas Grant, President & CEO

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

SOURCE: Vitality Products Inc.

W. Douglas Grant, President & CEO at [phone] or [email protected]