Vitality reports first quarter results

Trading Symbol:  VPI

VANCOUVER, July 2, 2013 /CNW/ - The financial results of the Company for the three months ended April 30, 2013 show a net loss of $41,003 or $0.00 per share compared to a net loss of $40,102 or $0.00 per share for the same period last year.  The Company's general and administrative expenses for the three months ended April 30, 2013 increased to $41,484 (2012 - $40,102) due, in part, to the Company spending additional resources on the Vitality brand and label design and Vitality attending and exhibiting at the 2013 Canadian Health Food Association West Conference and Trade Show.

The Company has received its 91^st Natural Health Product Number (NPN) from Health Canada for Vitality Coenzyme Q10 (NPN:  80043023).  Coenzyme Q10 is an antioxidant and helps maintain and/or support cardiovascular health.  The Company is currently investigating opportunities to market and distribute its 91 Natural Health Products (NHPs) with NPNs issued by Health Canada, including products with time release vitamins and minerals formulations, and its website, www.vitality.ca.

The Company's condensed interim financial statements and management's discussion and analysis for the three months ended April 30, 2013 and 2012 are available on the SEDAR website at www.sedar.com.

On behalf of the Board of
VITALITY PRODUCTS INC.

"W. Douglas Grant" (signed)           

__________________________________
W. Douglas Grant, President & CEO

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

SOURCE: Vitality Products Inc.

W. Douglas Grant, President & CEO at [phone] or [email protected]