Luc Beauregard Centre of Excellence in Communications Research to be established at the John Molson School of Business
MONTREAL, April 19, 2012 /CNW Telbec/ - A new research hub in strategic communications, the first of its kind at a Canadian business school, is being launched at Concordia University. NATIONAL Public Relations has spearheaded a campaign to raise $500,000 to establish the Luc Beauregard Centre of Excellence in Communications Research at Concordia's John Molson School of Business (JMSB).
The centre's mandate is to strengthen exchanges between scholars in marketing and strategic communications and industry to better understand the role of communications in business. The eponymous centre will pay homage to Luc Beauregard, a pioneer in the field of strategic communications and committed volunteer.
To read this news release in its entirety, please consult www.concordia.ca/now/media-relations/news-releases/20120419/new-light-on-strategic-communications.php.
- John Molson School of Business http://johnmolson.concordia.ca
- Concordia University www.concordia.ca
- RES PUBLICA Consulting Group www.respublica.ca
- NATIONAL Public Relations www.national.ca
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On the web: http://alumni.concordia.ca