TORONTO, April 16, 2012 /CNW/ - YANGAROO Inc. (TSX-V: YOO) (OTC: YOOIF), the industry's leading secure digital media distribution company, is pleased to announce that YANGAROO Chief Technology Officer, Richard Klosa will be attending the National Association of Broadcasters (NAB) conference in Las Vegas and will be participating in a number of demonstrations showcasing the DMDS integration of Ad-ID and AS-12.
Ad-ID is a joint venture of the American Association of Advertising Agencies (4A's) and Association of National Advertisers (ANA) to create a web-based system for the generation of unique identifying codes for all advertising assets to create efficiencies throughout the distribution chain.
AS-12 is a specification developed by the Advanced Media Workflow Association (AMWA) and introduces a digital commercial slate powered by the metadata in Ad-ID embed in media files.
YANGAROO's DMDS is the first digital delivery platform to fully support both Ad-ID and AS-12.
You can find out more by visiting the AMWA booth at the International Research Park # N617.
Richard Klosa will be giving an integration demonstration in collaboration with Harold Geller from Ad-ID and Oliver Morgan from MetaGlue titled:
"AS-12 & Ad-ID: Simplifying Commercial Delivery Workflow from Agency to Media Outlets"
Presentation times at the booth are:
Monday April 16th - 1:15pm
Wednesday April 18th - 5:15pm
Thursday April 19th - 9:45am
There is also an invitation only demonstration Monday April 16, 7-10pm at the La Scala Ristorante, 1020 E. Desert Inn Road, Las Vegas.
If you are unable to attend, but would like more information - please email Richard Klosa ([email protected]).
YANGAROO's patented Digital Media Distribution System (DMDS) is a leading secure B2B digital delivery solution for the music and advertising industries. DMDS replaces the physical distribution of audio and video content for music, music videos, and advertising to television, radio, media, retailers, and other authorized recipients with more accountable, effective, and far less costly digital delivery of broadcast quality media via the Internet. The DMDS Awards platform powers many of North America's major awards shows.
Named one of Canada's Top 100 Tech Companies by Canadian Business, YANGAROO has offices in Toronto, New York, Los Angeles, and Dallas. YANGAROO trades on the TSX Venture Exchange (TSX-V) under the symbol YOO and in the U.S. under OTCBB: YOOIF.
The statements contained in this release that are not purely historical are forward-looking statements and are subject to risks and uncertainties that could cause such statements to differ materially from actual future events or results. Such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release.
For further information:
please contact Gary Moss at 416-534-0607 ext.111 or visit www.yangaroo.com.