World Energy and SOCIALCARBON Standard Partner to Streamline Voluntary Global
Carbon Trading

    Move Provides More Quality, Choice and Registry-Backed Supply on
    World Green Exchange

SAO PAULO, Brazil and WORCESTER, MA, Nov. 3 /CNW/ - World Energy Solutions, Inc. (NASDAQ: XWES; TSX: XWE), an operator of online exchanges for energy and green commodities, today announced a new partnership agreement with SOCIALCARBON(C) Standard, one of the world's top voluntary standards. The alliance paves the way for more projects with the SOCIALCARBON imprimatur to be posted on the World Green Exchange, one of the world's largest primary carbon marketplaces.

To date, World Energy has partnered with three leading carbon standards, including the Gold Standard, Canadian Standards Association, and now SOCIALCARBON Standard, developed by the Ecologica Institute, a Brazilian NGO. This backing not only provides buyers added assurance that the carbon commodities they purchase on the World Green Exchange are of high quality and independently verified, but, in the case of SOCIALCARBON, it also brings the added benefit of tight integration with a leading registry, Markit Environmental Registry (formerly TZ1 Registry), also a World Green Exchange partner. As a result, the World Green Exchange offers a "closed loop" between project supply, registry and exchange, which can streamline the purchase of verified emission reductions (VERs).

Most SOCIALCARBON projects have been developed by the Social Carbon Company (SCC), a for-profit offset project developer based in Brazil, which is the first organization accredited by the Ecologica Institute to use SOCIALCARBON(R). SCC will provide SOCIALCARBON credits to the World Green Exchange. The Ecologica Institute is now accrediting other companies and project developers with the goal of widening the geographical reach of SOCIALCARBON projects.

"We believe that measures World Energy has taken to help buyers and sellers on the World Green Exchange transact with confidence are in keeping with the goals of SOCIALCARBON," said Luiz Leal, Director at Ecologica Institute. "This commitment, built on the premise of project and commodity transparency, supports the approach SOCIALCARBON has embraced to bring high value, high quality projects to market."

Added Kenneth Ivanic, Vice President, Environmental Markets at World Energy: "Standards, registries and exchanges each play a distinct and pivotal role in the effective operation of the carbon market. The addition of SOCIALCARBON to the family of top standards bodies bringing projects to the World Green Exchange is an important step in the evolution of our platform and in the overall positive experience of the world's carbon commodities buyers."

The World Green Exchange(R) is an open, information-rich marketplace that enables buyers and sellers of carbon commodities to transact with confidence. Working with leading standards, registries, consultants, project developers and banks, the World Green Exchange streamlines the procurement process while delivering transparency, quality, choice and value. Over 100 million green commodities, spanning CERs, VERs, RECs, Alberta offsets and RGGI allowances, have been transacted on the World Green Exchange, making it one of the largest primary carbon marketplaces in the world.

SOCIALCARBON(R) is a standard developed to strengthen co-benefits of carbon offset projects ( It was developed by the Ecologica Institute (Brazil) as a set of analytical tools that assesses the social, environmental and economic performance of projects, thereby demonstrating, through continual monitoring, the project's contribution to sustainable development.

About Ecologica Institute

The Ecologica Institute is a Non-Profit Organization, located in northern Brazil, that carries out projects in the Amazon Rainforest. Ecologica Institute's mission is to help reduce the effects of climate change through scientific research, conservation, environmental preservation, and sustainable community development. For more information please visit

About World Energy Solutions, Inc.

World Energy (NASDAQ: XWES; TSX: XWE) operates online exchanges for energy and green commodities. For buyers and sellers of electricity, natural gas, capacity, and green-energy assets who are impacted by today's volatile markets, World Energy's proven approach has transformed the normally complex procurement process into a powerful, streamlined vehicle for cost savings. In addition to enabling customers to seek competitive pricing on traditional energy commodities, World Energy is taking a leadership position in the emerging environmental-commodities markets. Its award-winning World Green Exchange(R) supports the ground-breaking Regional Greenhouse Gas Initiative's (RGGI) cap and trade program for CO(2) emissions. For more information, please visit

This press release contains forward-looking statements that are subject to risks and uncertainties that could cause actual results to differ from those indicated in the forward-looking statements. Such risks and uncertainties include, but are not limited to: our revenue is dependent on actual future energy purchases pursuant to completed procurements; the demand for our services is affected by changes in regulated prices or cyclicality or volatility in competitive market prices for energy; we depend on a small number of key energy consumers, suppliers and channel partners; there are factors outside our control that affect transaction volume in the electricity market; and there are other factors identified in our Annual Report on Form 10-K and subsequent reports filed with the Securities and Exchange Commission.


For further information: For further information: Investor Relations: Phil Adams, World Energy Solutions, Inc., (508) 459-8100, or Craig Armitage, The Equicom Group, (416) 815-0700 x278,; Media Relations: Dan Mees, World Energy Solutions, Inc., (508) 459-8156, or Cecilia Michellis, Ecologica Institute, +55 11 2649 0036,

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