Webcollage Goes From Strength To Strength In 2016
Apr 25, 2017, 07:00 ET
- Rich product content publishing platform reports 32% increase in new client and new service sign ups
- New executive team help drive 50% growth in overseas (non-US) business
NEW YORK, April 25, 2017 /CNW/ -- Webcollage, the rich product content publishing platform used by the world's leading brands and retailers, today announced a 32 percent YOY rise in new client and new service sign ups in 2016.
International expansion has also been a key source of growth for New York based Webcollage in 2016. The cloud-based platform saw 50 percent growth in overseas (non-US) business and expects that percentage to increase further in the year ahead.
Webcollage CEO John Federman says: "As our industry continues to grow and innovate — so does Webcollage. Our Q1 2016 broke records and we closed out last year with a 32 percent increase in bookings and 50 percent growth in global retailers. We've also opened this year on another high note. These results are a great validation of the investments we've made in our platform, and make us incredibly excited to see what this year will bring.
"Today's brands must be able to engage and connect with customers better than ever before. Webcollage remains steadfastly focused on our customers' success as we work together to shape the content that sells more products."
Under the leadership of Federman, Webcollage has built a world-class executive team, who are focused on product innovation and global expansion to help the business meet the growing demand for its shopper marketing solutions. Webcollage announced four additional executive appointments in 2016 to round out its world-class leadership team.
- Ed Carroll joined as Vice President, Global Sales. He was most recently Group Vice President at InContext Solutions.
- Gil Nadav was promoted to Vice President of Engineering to focus on product innovation and development.
- Chris Bosworth was promoted to Vice President of Client Services to lead the team that supports Webcollage's 1,000+ customers.
- Uana Coccoloni was appointed as Vice President of Marketing, having spent her career building awareness of innovative technology businesses.
Webcollage is a pioneer in rich product content publishing, and its SaaS platform has a global retail library of over 118,000 products across more than 1,000 brands. It established the industry standard for publishing rich product information to retailer websites.
More than 1,000 manufacturers now use the Webcollage platform to syndicate rich product content to a network of global retailer partners that includes more than 600 ecommerce websites, including Walmart.com, Target.com and Best Buy. Content published through the Webcollage platform has been viewed by over 2.2 billion consumers across the globe and its video content has been played over 41 million times.
2016 saw Webcollage announce several product updates, including the introduction of Product Selectors – a customizable, interactive way for retailers to guide shoppers through a series of personalized lifestyle questions to create a clear path to purchase.
Webcollage was also proud to provide leadership and support to several local initiatives in Israel this year. The Webcollage R&D teams are based in Israel and team activity has included sponsoring events for young female software developers.
Marco Sawrey, Director of International Retail Development for Webcollage, built a dedicated team to lead the company's recent expansion across Europe. The business increased its global retailer network by 50 percent (from March 2016 – Dec 2016). Retail partners were also added in the following new markets:
For more information about Montage visit http://www.webcollage.com/montage/, or contact: [email protected]
For more information about Webcollage, Montage or to organize an interview with John Federman, please contact: [email protected].
About Webcollage: Webcollage is the leading cloud-based content management platform for managing rich product information, and syndication across retail sites globally. Webcollage provides brands with the tools they need to deliver consistent content — from rich product detail pages, comparison charts, images galleries, interactive tours and product selectors – to power online sales conversions and improve the customer experience. Webcollage's® syndication platform and global retailer network is trusted by more than 1,000 brands and 600+ retailers worldwide. Webcollage is headquartered in New York City with offices in Ann Arbor, Cleveland, New York City, Silicon Valley, Rotterdam, Warsaw and Tel Aviv. For more information, visit www.webcollage.com.
Share this article