WayHome Surpasses All Expectations in Sophomore Year
25 Jul, 2016, 12:55 ET
- Music and Arts Festival Attracts 40,000 Fans For 2016 -
ORO-MEDONTE, ON, July 25, 2016 /CNW/ - Republic Live announced a second successful year for WayHome Music and Arts Festival with 40,000 fans in attendance. The festival attracted fans from every Canadian province, territory, 32 states in the USA and eight foreign countries and featured headliners LCD Soundsystem, Arcade Fire and The Killers along with 65 more artists. The music and arts festival presented multiple stages with a variety of late night displays, art installations, unique partner activations and fine international and local cuisine. Set against the backdrop of the lush fields of Burl's Creek Event Grounds this created a complete immersive festival experience for fans.
"In two years we have been able to create a festival that been recognized as a world-class event that we can all be proud of," said Ryan Howes, Creative Director, Republic Live. "We really wanted to excite our fans with the on-site experience and their reactions when they first walked into the main entertainment space is exactly what we were hoping to achieve. We are very grateful to all of the artists, industry partners, sponsors, media, staff and volunteers that made this festival experience possible for the thousands of fans that attended WayHome 2016. We've already started the planning process for next year and encourage everyone to save the dates, July 28 – 30, 2017, for another memorable WayHome."
The event saw 35,000 fans camping on-site, others availed of hotel shuttle packages which sold out in early May, and 2,000 fans commuted daily. Despite 2016 being a difficult year for ticket sales for many music festivals in North America, WayHome was fortunate to see an increase in sales across all product offerings from year one to year two. This year the festival introduced a new fan-friendly cashless payment system to streamline the on-site experience. Free water ensured that fans stayed hydrated with over 2 million litres of water being utilized and 40,000 bags of ice supplied to festival goers over the weekend.
WayHome Music and Arts, produced by Republic Live, featured headliners LCD Soundsystem, Arcade Fire and The Killers, along with by Major Lazer, M83, HAIM, Metric, Chvrches, Ray LaMontagne, and an additional 60+ artists. The festival offered multiple stages, a variety of late-night spectacles and experiences, original art installations, fine international and local cuisine, an on-site farmers market and more. Save the date for 2017 as WayHome will be taking place July 28th – 30th, 2017 at Burl's Creek Event Grounds. www.wayhome.com For complimentary photos of the event visit: http://wayhome.zenfolio.com/f275504200 Password: M3diapass!
SOURCE Republic Live Inc.
Image with caption: "WayHome Surpasses All Expectations in Sophomore Year (CNW Group/Republic Live Inc.)". Image available at: http://photos.newswire.ca/images/download/20160725_C2773_PHOTO_EN_740766.jpg
For further information: Laura Kennedy, Vice President, Public Relations and Marketing, Republic Live, Tel. (416) 583-2629, Email: [email protected]
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