VIVA MTL Contest: Meet 12 exceptional finalists

MONTREAL, Oct. 12, 2016 /CNW Telbec/ - Desjardins Group and its partners are pleased to announce the 12 finalists for the VIVA MTL contest, an initiative of the Je fais MTL citizen movement. The VIVA MTL contest showcases the very best of Montreal, giving residents the opportunity to nominate citizens in their neighbourhood actively committed to increasing local pride.

Many activities were held across Montreal throughout the contest period, which ran from January 28 to September 6. Interest in the initiative was strong, as more than 450 nominations were made in 4 categories: Citizen, Entrepreneur, Young leader and Organization. The winners' names will be revealed at the opening ceremonies of Montreal's 375th anniversary in 2017.

"We knew Montrealers were proud of their city, but now we've got proof!" beamed Martin Brunelle, Head of Desjardins Group's Strategy and Innovation Office. "Cities really benefit when their residents are committed to making a real difference within their community. When we launched the VIVA MTL contest, none of us could ever have imagined how this show of pride would leave such a vibrant legacy for future generations."       

The sheer number of excellent nominees meant the selection process was no easy task for the contest partners judging the competition. For full profiles of the finalists, go to

The public is encouraged to visit and vote in each of the 4 categories between November 10 and December 1, 2016. Contest prizes total more than $50,000.

This contest was made possible through partnerships with La Presse+, CTV, Rouge fm, Virgin Radio 96, Cinco, EY, lg2, École d'Entrepreneurship de Beauce, BMW Laval, Je fais MTL and the society for the celebration of Montreal's 375th anniversary.

About Desjardins Group

Desjardins Group is the leading cooperative financial group in Canada and the sixth largest cooperative financial group in the world, with assets of more than $260 billion. It has been rated one of the 50 Best Employers in Canada by Aon Hewitt. To meet the diverse needs of its members and clients, Desjardins offers a full range of products and services to individuals and businesses through its extensive distribution network, online platforms and subsidiaries across Canada. Counted among the world's strongest banks according to The Banker magazine, Desjardins has one of the highest capital ratios and credit ratings in the industry.


SOURCE Desjardins Group

For further information: (media inquiries only): Annie Josiane Bujold, Public Relations, Desjardins Group, 514-281-7000 or 1-866-866-7000, extension 5557646,


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