Vitality Wins a 2018 Alive Award and Shares a Life Changing Video Testimonial: "Your Supplement Literally Saved My Life."
Oct 22, 2018, 13:10 ET
Power Iron + Organic Spirulina receives industry and customer recognition
for health and wellness
Trading Symbol: VPI
VANCOUVER, Oct. 22, 2018 /CNW/ - VITALITY Power Iron + Organic Spirulina has won Bronze – Women's Products - Consumer Choice – 2018 alive Awards. This is the third industry award, and second alive Award for Power Iron + Organic Spirulina since its introduction in 2016.
"We are honoured to receive an alive Award – especially from consumers," said Cheryl Grant, President and CEO, Vitality Products Inc. "The Award reflects the success customers experience with VITALITY including testimonials from Jeanne who went through blood transfusions and can now manage a chronic condition with VITALITY Power Iron + Organic Spirulina."
"Your Supplement Literally Saved My Life"
In 2017, BC resident, Jeanne D., was contacted by her doctor's office and told to make her way to hospital for an emergency blood transfusion; her iron stores were critically low. After multiple blood transfusions, Jeanne was introduced to VITALITY Power Iron + Organic Spirulina which changed her health and life. Jeanne has ended blood transfusions and is sharing her story with others suffering from iron deficiency anemia to let them know a natural solution is available and VITALITY worked for her. Jeanne's powerful video can be viewed at www.vitality.ca/pages/testimonials.
125% Sales Growth
Sales for the six months ended July 31, 2018 of VITALITY Power Iron + Organic Spirulina increased 125% to $131,566 (2017 - $58,548). The iron market which accounted for $3B USD in 2015, is expected to double to $6B USD by 2025; with approximately 35% of sales in North America according to Zion Market Research.
The Company will increase its marketing, distribution and sales of Power Iron + Organic Spirulina and has completed FDA Notification for sale in the United States.
About Vitality
VITALITY® is an award-winning line of clean vitamins and supplements, marketed to natural health retailers and health and wellness conscious consumers. The annual alive Awards recognize outstanding product innovation and have been presented since 1993 to manufactures of the best products in a variety of natural health categories (https://www.alive.com/awards/2018/consumer-choice-womens-products/). Manufactured locally in BC, and currently sold in over 550 stores nationally, the products are vegan, non-GMO and third party tested. Following the proven success of the line through repeat orders and same store sales growth, the Company is focused on expanding distribution and growing sales in-store and online (at vitality.ca, well.ca and amazon.ca); evaluating, researching and developing new products for future distribution; and exploring new markets for its 92 licensed natural health products.
On behalf of the Board of
VITALITY PRODUCTS INC.
"Cheryl A. Grant" (signed)
__________________________________
Cheryl A. Grant, President & CEO
Forward-Looking Information
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SOURCE Vitality Products Inc.
For further information: Vitality Products Inc.: Cheryl A. Grant, President and CEO, (604) 591-1322, investors@vitality.ca
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