Video B-Roll available via CNW - Canadians Having Their Say on the Future of Airfare Price Advertising Regulations - Five Days left in National Consultation
Feb 22, 2012, 09:00 ET
TORONTO, Feb. 22, 2012 /CNW/ - The following B-Roll is available by Video On-Demand web download:
Consumers have five days left to tell the Canadian Transportation Agency what they would like to see in an air fare ad at www.airservicesadvertising.ca. Their feedback will help draft the regulations on advertising of air travel prices in Canada.
The Agency is developing regulations that will require air carriers to include all fees, charges and taxes in their advertised prices, across all media. The intent of the regulations is to ensure greater transparency for Canadians and allow consumers to easily determine the total price of an air service in order to make an informed choice.
B-roll shows Canadians surfing the innovative consultation platform which allows for user-generated content and enhanced multi-way information sharing and dialogue. On this site, Canadians in work and home environments are surfing the consultation web site, submitting ideas, commenting on ideas and indicating which ideas they like best.
Clip 1 (English)
Office workers surfing the Web site on consultation for developing regulations on air services price advertising in Canada: www.airservicesadvertising.ca
Clip 2 (English)
Individuals at home surfing the Web site on consultation for developing regulations on air services price advertising in Canada: www.airservicesadvertising.ca
WEB Video Preview and Download link:
TIME OF POSTING: 10:00 AM EST
DATE OF POSTING: February 22 2012
All video can be viewed by clicking on the link. Broadcast quality video is available for download by accredited journalists. Please contact [email protected] for access.
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Canadian Transportation Agency
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