UrtheCast announces the appointment of Wade Larson as President and COO

VANCOUVER, July 18, 2013 /CNW/ - UrtheCast Corp. (TSX: UR) ('UrtheCast') announces that Wade Larson has been appointed President and Chief Operating Officer of the company, effective immediately.  Wade is a co-founder of UrtheCast and, along with UrtheCast CTO Dr. George Tyc, developed the original vision for the company back in 2009-2010.

Mr. Larson has over 18 years of space sector experience at the Canadian Space Agency (CSA) and at MacDonald, Dettwiler and Associates (MDA), Canada's largest space company. He has extensive, global experience in space-related business development, strategy development, government relations, international relations, and policy formulation. His education includes an MBA from McGill University and studies at the International Space University.

"Wade brings to his new position a wealth of experience in both government and industry in the development of innovative value added Earth Observation systems to meet client needs.  His extensive experience in space-based international cooperative programs augurs well for UrtheCast as the company pursues national and international partners and clients," commented UrtheCast Director and former CSA President, Mac Evans.

About UrtheCast Corp.

UrtheCast Corp. is a Vancouver-based technology company that is developing the world's first near-live HD video feed of Earth, from space. Working with renowned aerospace partners from across the globe, UrtheCast is building, launching, installing, and will operate two cameras on the Russian segment of the International Space Station. Video data captured by the cameras will be downlinked to ground stations across the planet and displayed on the UrtheCast web platform, or distributed directly to exclusive partners and customers. UrtheCast's cameras will provide high-resolution video and imagery of Earth that will allow for monitoring of the environment, humanitarian relief, social events, agricultural land, etc. UrtheCast is in the final stages of completing the assembly of two cameras that are expected to launch into space in late 2013.

Forward Looking Information

This release contains certain information presented constitutes "forward-looking information" within the meaning of applicable Canadian securities laws.  Forward-looking information involves statements that relate to future events and often addresses expected future business and financial performance, containing words such as "anticipate", "believe", "plan", "estimate", "expect", and "intend", statements that an action or event "may", "might", "could", "should", or "will" be taken or occur, or other similar expressions and includes, but is not limited to, statements about the development and production schedule of cameras suitable for mounting on the International Space Station ("ISS"), the expected launch date for UrtheCast's cameras to be delivered to the ISS, plans to operate camera components on, and stream video footage from, the ISS, and proposed image and video product offerings. Forward-looking statements and information are subject to various known and unknown risks and uncertainties, many of which are beyond the ability of UrtheCast to control or predict, and which may cause the UrtheCast's actual results, performance or achievements to be materially different from those expressed or implied thereby, including, but not limited to, technology changes, reliance on key personnel, the potential for conflicts of interest among certain officers, directors or promoters with certain other projects, competition, delays in launch schedules, unexpected changes in Russian or Canadian government policies, as well as those factors discussed in the section entitled "Risk Factors" in Appendix "A" of UrtheCast (formerly Longford Energy Inc.) and Earth Video Camera Inc.'s Joint Information Circular (the "Circular") dated May 10, 2013, which is available under UrtheCast's SEDAR profile at www.sedar.com. Forward-looking information is developed based on assumptions about such risks, uncertainties and other factors set out herein, in the Circular, and as otherwise disclosed from time to time on UrtheCast's SEDAR profile.

Forward-looking statements are made based on management's beliefs, estimates and opinions on the date that statements are made and UrtheCast undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as may be required by applicable securities laws. Readers are cautioned against attributing undue certainty to forward-looking statements.

SOURCE: UrtheCast Corp.

More information can be found at www.urthecast.com.

Scott Larson
Chief Executive Officer
UrtheCast Corp.
[phone]