TORONTO, Dec. 10, 2014 /CNW/ - This New Year's Eve, Torontonians can enjoy free, safe rides to and from their festivities across the city. In the second year of a three-year partnership with Corby Spirit and Wine, the Toronto Transit Commission is offering complimentary, extended service from 7 p.m. on December 31, 2014, to 7 a.m. on January 1, 2015, including subway service until approximately 4 a.m.
"New Year's Eve is a time to celebrate, but there are no excuses when it comes to getting home safely," said Patrick O'Driscoll, President and CEO, Corby Spirit and Wine. "Corby Spirit and Wine is proud to be partnering with the TTC for the second year to offer Torontonians safe rides on New Year's Eve. It is part of our larger commitment to reducing drinking and driving and promoting the responsible consumption of alcohol."
"On behalf of the TTC and its riders, I would like to thank Corby Spirit and Wine for sponsoring this important service that gives Toronto residents a safe and responsible way to travel on New Year's Eve", said TTC Chair Josh Colle.
Late night service will be extended on most routes. Specific details are as follows:
Wednesday, December 31, 2014 - New Year's Eve
Most routes with Monday-Friday late evening service will continue until 4 a.m., with the Blue Night Network operating from 4 a.m. to 7 a.m.
The last subway trains are as follows:
- Line 1: north from Union at 3:30 a.m.
- Line 2: east or west from Bloor-Yonge station at 3:37 a.m.
- Line 3: east from Kennedy station at 4:07 a.m.
- Line 4: east from Sheppard-Yonge at 3:58 a.m.
Thursday, January 1, 2015 - New Year's Day:
- Sunday service.
- Subway starts at 9 a.m.
Starting on December 10, Corby Spirit and Wine is encouraging Toronto residents to remind their family and friends to get home safely and pledge their commitment to not drinking and driving by posting selfies in front of the campaign posters in the TTC and using the hashtags #SafeRides and #NoExcuses on social media.
Corby and its parent company Pernod Ricard, also developed an innovative app called Wise Drinking, which is available in 37 languages including English and French on iPhone and Android, and enables consumers to monitor their alcohol intake and test their knowledge of responsible drinking through a "responsible quiz" made up of 17 challenges.
Corby Spirit and Wine Limited is a leading Canadian marketer and distributor of spirits and imported wines. Corby's portfolio of owned-brands includes some of the most renowned brands in Canada, including Wiser's®, Lot 40®, and Pike Creek ® Canadian whiskies as well as Lamb's® rum, Polar Ice® vodka and McGuinness® and Criollo® liqueurs. Through its affiliation with Pernod Ricard S.A., a global leader in the spirits and wine industry, Corby also represents leading international brands such as ABSOLUT® vodka, Chivas Regal®, The Glenlivet® and Ballantine's® Scotch whiskies, Jameson® Irish whiskey, Beefeater® gin, Malibu® rum, Kahlúa® liqueur, Mumm® champagne, and Jacob's Creek®, Wyndham Estate®, Stoneleigh®, Campo Viejo® and Graffigna® wines. Corby was named one of the 50 Best Workplaces in Canada by The Great Place to Work® Institute Canada in both 2012 and 2013. Corby is a publicly traded company based in Toronto, Ontario, and listed on the Toronto Stock Exchange under the trading symbols CSW.A and CSW.B.
Video with caption: "Corby Safe Rides video". Video available at: http://stream1.newswire.ca/cgi-bin/playback.cgi?file=20141210_C7703_VIDEO_EN_9338.mp4&posterurl=http%3A%2F%2Fphotos.newswire.ca%2Fimages%2F20141210_C7703_VIDEO_EN_9338.jpg&order=1&jdd=20141210&cnum=C7703
Image with caption: "Corby Safe Rides poster (CNW Group/Corby Spirit and Wine Communications)". Image available at: http://photos.newswire.ca/images/download/20141210_C7703_PHOTO_EN_9324.jpg
Image with caption: "Toronto Transit Commission logo (CNW Group/Corby Spirit and Wine Communications)". Image available at: http://photos.newswire.ca/images/download/20141210_C7703_PHOTO_EN_9326.jpg
Image with caption: "Corby Spirit and Wine logo (CNW Group/Corby Spirit and Wine Communications)". Image available at: http://photos.newswire.ca/images/download/20141210_C7703_PHOTO_EN_9327.jpg
SOURCE: Corby Spirit and Wine Communications
For further information: Corby: Amandine Robin, Director, Communications, Public Relations and CSR, Email: [email protected], Telephone: (416) 479-2492; TTC, TTC Corporate Communications, Email: [email protected], Telephone: (416) 981-1900