survey unpacks Canadian relationship travel truths

63 per cent of Canadians confess travel increases the likelihood of sex

TORONTO, May 22, 2013 /CNW/ - Today, released the results of a new national survey which unpacks the truths of relationship travel. Sixty-three per cent of Canadians confess travel increases the likelihood of sex - a steamy statistic - followed by the desire to experience new things like zip-lining or even trying new cuisine.

"We know Canadians love to travel but wanted to uncover the impact of travelling with a partner at all relationship stages. With Canadians placing so much concentration on careers and personal time, making time to connect is so important," says relationship expert, Ashley Howe.

Canadians are after more than just sex when travelling.  Romance plays a huge part in choosing a travel companion, with 88 per cent of respondents saying they would rather travel with their partner than anyone else. Not shocking, as travel is one of the rare opportunities couples get to connect and discover more about one another. In fact, 38 per cent of respondents reported the most valuable thing they learned about their partner is how much more they have in common with them than they previously thought.

The survey also uncovered that Canadians are choosey when it comes to romantic destinations. Rome (33 per cent) is the most popular destination couples would like to visit with their partner next. New York, Cancun and Las Vegas are also popular getaways with Canadian couples, however, almost half of those surveyed felt European destinations had the most to offer them as a couple when travelling together.

"The survey results show that we always have something more to learn about our partner. And it's through opening yourselves up to new experiences, like taking a trip somewhere new, that you're able to create unique travel experiences and memories that only the two of you share," said Howe.

So, whether in Rome, Vegas or Cancun, it's clear Canadian couples travelling together are open to an influx in romance, sex and exciting new experiences when they travel.

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The survey found additional travel truths including:

  • 46 per cent of respondents of the 18-34 age demographic reported that relationships were better after taking a vacation
  • 94 per cent of respondents say that focusing on enjoying their partner's company is the best part of travelling together
  • Almost half of Canadians (47 per cent) surveyed felt that Europe was the destination that best suited them as couple
  • 33 per cent of survey respondents reported their inhibitions lowered during vacation

About® is committed to being the traveller's champion -- before, during and after the trip - and provides the most comprehensive and proactive guarantee in the industry. This customer-driven focus, backed by 24/7 live phone support, competitive prices and powerful shopping technology has made part of one of the largest travel companies in the world - LP. and LP are owned by Sabre Holdings Corporation, a world leader in travel marketing and distribution.

From May 10 to May 13, 2013, an online survey was conducted among 1,004 randomly selected Canadian adults that have travelled by air in the past 12 months for leisure and are currently in a relationship, who are Angus Reid Forum panelists. The margin of error—which measures sampling variability—is +/- 3.1%, 19 times out of 20. The results have been statistically weighted according to education, age, gender and region to ensure a representative sample. Discrepancies in or between totals are due to rounding.


For further information:

For media inquiries, please contact:
Sarah Leone, Citizen Optimum Public Relations,, 416-306-6711

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