Torchbearer Interview Advisory - Coca-Cola's Vancouver 2010 Olympic
torchbearers across Canada
Coca-Cola uses Olympic Games sponsorship to motivate Canadians to live positively
WHO: Coca-Cola torchbearers and/or Coca-Cola's Vancouver 2010 Olympic Project Team Member DATE AVAILABLE: Interviews available upon request
Coca-Cola nominated 4,500 Canadians to carry the Olympic Flame. To nominate torchbearers, Coca-Cola looked for inspirational, everyday Canadians with unique stories about their dedication, decisions and deeds in becoming more physically active and environmentally conscious, as well as in influencing others in their communities to follow their lead.
About Coca-Cola and the Olympic Movement
The Coca-Cola Company has been an Olympic Games partner since 1928 and is the longest continuous corporate supporter of the Olympic Movement. The Company works with National Olympic Committees in more than 200 countries to help athletes train and compete. More than 90 percent of the Coca-Cola system's investment in the Olympic Games is directed to athlete development and to assist in staging the Games. Products of The Coca-Cola Company refresh athletes, volunteers, officials and spectators during the Olympic Games; and supporting programs such as the
For the most up-to-date torchbearer information and the latest Olympic Torch Relay pictures, videos and updates from the road, visit, www.cokenews.ca.
For further information: For further information: If you would like to arrange interviews please contact: Andrea Wooland, Hill & Knowlton Canada, (416) 413-4698, [email protected]; Kayla Rochkin, Hill & Knowlton Canada, (416) 413-4767, [email protected]
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