Timothy's Gourmet Coffee Chills with Gibson Guitar

Timothy's iced coffees rock at Gibson Guitar's Showroom on the Road and at the Gibson Guitar All-Star Party

TORONTO, April 16 /CNW/ - Timothy's(R) is keeping it cool by serving iced specialty coffees at the Gibson Guitar Showroom on the Road in St. John's, taking place the weekend of the 2010 JUNO Awards. Attendees, presenters and performers are invited to the Gibson Showroom to check out Gibson's legendary guitars and to stay refreshed with Timothy's iced coffees.

The JUNO Award weekend would not be complete without a celebration at the best party in town - the Gibson Guitar All-Star Party - where everyone will take home Timothy's Rainforest Alliance Certified Espresso coffee.

"We're excited to partner with Gibson and bring the world's best coffees to Canada's top talent," said Tracey Noakes, Timothy's Marketing Manager, "and it's a great way for us to spread the word about our sustainable coffee partnerships, such as Rainforest Alliance."

Timothy's will also donate Keurig(R) Single-Cup Brewers along with a delicious selection of Timothy's coffee in single-serve K-Cup(R) portion packs for door prizes.

    About Timothy's Coffees of the World, Inc.

Timothy's Coffees of the World Inc., a wholly-owned subsidiary of Green Mountain Coffee Roasters, Inc., and maker of Timothy's World Coffee(R), has been a pioneer in the North American specialty coffee industry since 1975. Timothy's(R) purchases the finest Arabica coffee beans from around the world. Only the top 5% of a coffee harvest will meet our exacting standards. Roasting these coffee beans is an exact science, and our master roasters ensure that Timothy's premium beans are roasted to perfection, highlighting the unique characteristics of the land in which they were grown. The result is premium specialty coffee with rich aroma and superior quality, sourced from the top coffee growing regions of the world, and meticulously delivered to your cup.

Timothy's is proud of its uncompromising commitment to exceptional coffee and even more so of its work to support environmental and social causes. Timothy's is a proud supporter of programs that assist farmers and their families, protect land use and wildlife, and promote sustainable coffee growing practices. These programs benefit every group involved in the trading process - producers, workers, wildlife and consumers.

    About Green Mountain Coffee Roasters, Inc. (NASDAQ:   GMCR)

As a leader in the specialty coffee industry, Green Mountain Coffee Roasters, Inc. is recognized for its award-winning coffees, innovative brewing technology, and socially responsible business practices. GMCR's operations are managed through two business units. The Specialty Coffee business unit produces coffee, tea and hot cocoa from its family of brands, including Green Mountain Coffee(R), Newman's Own(R) Organics coffee, Tully's Coffee(R), and Timothy's World Coffee(R). The Keurig business unit is a pioneer and leading manufacturer of gourmet single-cup brewing systems. K-Cup(R) portion packs for Keurig(R) Single-Cup Brewers are produced by a variety of licensed roasters and brands, including Green Mountain Coffee, Tully's Coffee and Timothy's. GMCR supports local and global communities by offsetting 100% of its direct greenhouse gas emissions, investing in Fair Trade Certified(TM) coffee, and donating at least five percent of its pre-tax profits to social and environmental projects. Visit www.gmcr.com for more information.

GMCR routinely posts information that may be of importance to investors in the Investor Relations section of its web site, including news releases and its complete financial statements, as filed with the SEC. GMCR encourages investors to consult this section of its web site regularly for important information and news. Additionally, by subscribing to GMCR's automatic email news release delivery, individuals can receive news directly from GMCR as it is released.

SOURCE Timothy's World Coffee

For further information: For further information: or to arrange interviews: Timothy's Coffees of the World Inc., 400 Steeprock Drive, Toronto, Ont., M3J 2X1, Phone: (416) 638-3333, Fax: (416) 638-7670, www.Timothys.ca; Tracey Noakes, Marketing Manager, tracey.noakes@gmcr.com

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