Tim Hortons goes national with 2016 #WarmWishes campaign celebrating the generosity of Canadians

Calling all Canadians! Visit one of six Tim Hortons Coffee Trucks across the country to drop a wish in the Cup of Good Deeds

OAKVILLE, ON, Nov. 16, 2016 /CNW/ - Today, Tim Hortons celebrates Canadian do-gooders with the return of its annual #WarmWishes campaign. Canadians are encouraged to drop a wish for a deserving member of their community in the Cup of Good Deeds at one of six select Coffee Trucks across the country. Wrapped in the festive spirit, all six Tim Hortons Coffee Trucks will be offering free cups of Canada's favourite brew – in new holiday-themed cups – while encouraging Guests to spread warmth through good deeds. From delivering coffee to a friend, or grocery shopping for a neighbour, to donating clothing to a shelter or installing new winter tires, once the request is dropped in the Cup of Good Deeds, Tim Hortons staff from Vancouver to Moncton will execute as many good deeds – big or small – as possible.

"We're fortunate to have incredible Guests who inspire us every day with their generosity from small acts of kindness like opening a door for someone in need, or starting a pay-it-forward chain in our restaurants or Drive Thrus," says Sami Siddiqui, President, Tim Hortons Canada. "Seeing communities share good deeds with their friends and neighbours is what this season is all about. The return of our Warm Wishes campaign this year is just a small token of our appreciation for our Guests' ongoing efforts to spread warmth and goodwill this holiday season and throughout the year."

This morning from 7 a.m. to 11 a.m., local time, Tim Hortons fleet of Coffee Trucks will be stationed in the following cities with Tim Hortons staff standing by to complete as many good deeds as possible in one day:

  • Calgary – Stephen Ave. Walk at 2 St. S.W.
  • Hamilton – Parking lot at Barton St. E. and Victoria Ave. N.
  • Moncton – Sobeys parking lot at Vaughan Harvey Blvd. and Main St.
  • Montreal – Olympic Park Stadium (near the biodome on Pierre de Coubertin)
  • TorontoRyerson University (on Gould St. near Yonge St.)
  • Vancouver – North corner of Burrard St. and West Georgia St.

Guests outside of these communities can still participate in the Cup of Good Deeds through Instagram or Twitter. Simply tag @TimHortons and #WarmWishes to submit a good deed you'd like completed for a friend and explain why to win a chance to have it fulfilled by Tim Hortons staff in time for the holidays. Check out TimHortons.com/WarmWishes for more information. Guests located anywhere in the country can also make this a season of warm wishes by sharing snaps with their friends using the national SnapChat filter available throughout the day on November 16.

For those looking to bring #WarmWishes into their home this holiday season, Tim Hortons is launching a new line of covetable gifts and stocking stuffers from warm toques ($14.99), and mittens ($14.99), to collectable coffee mugs with iconic Canadian imagery ($7.99). These jolly pieces are available in Restaurants across Canada while quantities last.

In 2015, Tim Hortons transformed a restaurant in Grimsby, ON, into a House of Warm Wishes for one day. The Cup of Good Deeds was launched by asking Guests to submit heart-warming endeavors for deserving members of the community with a chance to have them fulfilled by Tim Hortons staff. This year, Tim Hortons is bringing the celebration of #WarmWishes to even more communities across the country to celebrate Canadians' giving nature and help encourage small acts of kindness this holiday season.

To join the conversation online, please visit:Subscribe to Tim Hortons on YouTube, youtube.com/user/TimHortons
Like Tim Hortons on Facebook, facebook.com/TimHortons
Follow Tim Hortons on Twitter, @TimHortons
Follow Tim Hortons on Instagram, @TimHortons
Add Tim Hortons on Snapchat, timhortons

TIM HORTONS®, part of Restaurant Brands International, is one of North America's largest restaurant chains operating in the quick service segment. Founded as a single location in Canada in 1964, TIM HORTONS® appeals to a broad range of consumer tastes, with a menu that includes premium coffee, hot and cold specialty drinks (including lattes, cappuccinos and espresso shots), specialty teas and fruit smoothies, fresh baked goods, grilled Panini and classic sandwiches, wraps, soups, prepared foods and other food products. As of September 30, 2016, TIM HORTONS® had more than 4,400 system wide restaurants located in Canada, the United States and the Middle East. More information about the Company is available at www.timhortons.com.

About Restaurant Brands International
Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with approximately $24 billion in system sales and over 19,000 restaurants in approximately 100 countries and U.S. territories. Restaurant Brands International owns two of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS® and BURGER KING®. These independently operated brands have been serving their respective guests, franchisees, and communities for over 50 years. To learn more about Restaurant Brands International, please visit the Company's website at www.rbi.com.

SOURCE Tim Hortons

Image with caption: "All six Tim Hortons Coffee Trucks will be offering free cups of Canada’s favourite brew in new holiday-themed cups. (CNW Group/Tim Hortons)". Image available at: http://photos.newswire.ca/images/download/20161116_C2132_PHOTO_EN_819893.jpg

Image with caption: "Visit one of six Tim Hortons Coffee Trucks across the country to drop a wish in the Cup of Good Deeds (CNW Group/Tim Hortons)". Image available at: http://photos.newswire.ca/images/download/20161116_C2132_PHOTO_EN_819895.jpg

For further information: please contact mediainquiries@timhortons.com


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