BARRIE, ON, Dec. 15, 2014 /CNW/ - The Source, one of Canada's leading consumer electronics and wireless retailers, today announced partnerships with leading consumer brands, Beats by Dr. Dre and Monster, to distribute two unique new audio products in Canada. The Beats Solo2 Wireless headphones and the Monster Superstar Backfloat Bluetooth speaker are now available exclusively at The Source and thesource.ca.
"Beats and Monster are great examples of the "I Want That" brands that The Source is proud to offer in our stores and online. The Source is excited to be the exclusive Canadian partner for these two great products this Christmas season," said Ron Craig, Vice President of Marketing and Business Development for The Source.
A leader in the audio category, The Source continues to be the top destination for the hottest new "I Want That" devices. With headphones and speakers topping many holiday wish lists, music enthusiasts and gift givers alike are headed to The Source for these two great new products, in addition to its already extensive selection of top-brand electronics and wireless devices.
"Working with the industry's top brands, we've been able to continuously expand our broad audio assortment to bring customers cool and innovative exclusive products all year round and especially during key shopping periods like Christmas," said Tracey Elkerton, VP TV & Home Entertainment at The Source.
I WANT THAT for Christmas
- The Beats by Dr. Dre Solo2 Wireless headphones ($329.99) feature fine-tuned acoustics and up to 30 feet of wireless freedom. The earcups and headband offer a streamlined fit that let you listen comfortably for 12 hours on a single charge.
- Just in time for your winter getaway, take your tunes right into the pool with the Monster SuperStar BackFloat ($159.99). This durable Bluetooth speaker offers great sound in a shockproof and waterproof design that floats! The built-in microphone features advanced noise cancellation enabling clear, hands-free calling.
The Solo2 wireless headphones and SuperStar BackFloat are available for purchase in-store and online at thesource.ca. For more top gift ideas this Christmas, check out The Source Gift Guide.
About The Source
Building on more than 40 years of excellence as an electronics retailer, The Source is one of Canada's largest retailers with over 650 locations nationwide. Over 70 per cent of Canadians live within five kilometers of stores operated or licensed by The Source. Retail locations and thesource.ca offer a wide range of brand name consumer electronics including communications, home entertainment, home office and sound products. For more information, visit www.thesource.ca.
For the past 35 years, Monster has been a catalyst for innovation and big ideas. Discovering that cables in hi-fi systems influenced the sound, Head Monster Noel Lee developed Monster Cable® - an immediate hit. Monster engineered the sound of Beats® headphones, and has since become the world's leading manufacturer of high-performance headphones, all featuring Pure Monster Sound® technology. Today, the company offers advanced connectivity solutions for professional musicians, home entertainment, computing, mobile and gaming, as well as high performance AC Power and conditioning products. Monster continues to lead in innovation with over 662 patents worldwide and 100 pending, offering more than 5,000 products in over 160 countries. Monster also prides itself in helping those who are in less-than-fortunate circumstances through Monster Cares™. Above all, Monster does what it does Because The Music Matters™. www.monsterproducts.com.
Formally established in 2008, Beats Electronics (Beats) comprises the Beats™ by Dr. Dre™ family of premium consumer headphones, earphones, and speakers as well as patented Beats Audio™ software technology and streaming music subscription service Beats Music™. Through these world class offerings, Beats™ has effectively brought the energy, emotion and excitement of playback in the recording studio to the listening experience and has introduced an entirely new generation to the possibilities of premium sound entertainment.
Image with caption: "The Source announced exclusive product offerings for the holiday season including The Beats Solo 2 Wireless headphones (CNW Group/The Source)". Image available at: http://photos.newswire.ca/images/download/20141215_C6199_PHOTO_EN_9513.jpg
Image with caption: "The Source announced exclusive product offerings for the holiday season including the Monster Superstar Backfloat Bluetooth speaker (CNW Group/The Source)". Image available at: http://photos.newswire.ca/images/download/20141215_C6199_PHOTO_EN_9514.jpg
SOURCE: The Source
For further information: Agnes Roter, The Source, Agnes.Roter@TheSource.ca, 705.728.2262 ext. 4252