The Source invites shoppers to help support Kids Help Phone and make a difference in the lives of Canadian youth

BARRIE, ON, April 2, 2015 /CNW/ - The Source is kicking off their 2015 checkout campaign in support of Kids Help Phone, a Canadian charity that provides 24/7 professional counselling services to young people everywhere in Canada. Starting tomorrow through May 3, 2015, customers shopping at The Source are invited to donate a toonie at checkout to help Kids Help Phone be there for kids.

"I'm extremely touched by the ongoing enthusiasm The Source associates have shown in support of Kids Help Phone," said Charles Brown, president, The Source. "We also invite our customers, who demonstrated great generosity last year, to participate once again in the fundraising efforts from coast to coast to support this important cause."

The Source has been a proud sponsor of Kids Help Phone for three years, with its associates, vendor partners and customers raising more than $660,000 to date through a variety of fundraising initiatives including The Source's affiliate invitational golf tournament.

Sharon Wood, President and CEO of Kids Help Phone, said "Kids Help Phone is incredibly grateful to The Source for our long-standing partnership. The Source's strong commitment to the health and well-being of kids in communities across Canada has been instrumental in ensuring that Kids Help Phone can make a difference in the lives of young people, where and when they need us most. I would like to thank the associates and customers of The Source – their vital support help change and save kids' lives."

Nearly a third of the amount donated on behalf of The Source has been personally raised by The Source President and Kids Help Phone board member Charles Brown, who's been the highest individual fundraiser in Canada the past five years.

"Kids Help Phone is near and dear to my heart, and I have been involved in fundraising for the organization since 2007," said Mr. Brown. "I'm very proud of The Source's continuing commitment to the cause. We are a neighbourhood retailer with a strong tie to the communities in which we operate, and we believe strongly in the work that Kids Help Phone does to help children and youth all across the country."

To make a donation, visit a The Source store near you: or donate online at As a thank you for donating, customers will receive a coupon for an extra 25 per cent off the price of HeadRush headphones, redeemable until May 31, 2015.

For more information on how to join the 2015 walk in support of Kids Help Phone, please visit

About The Source:
Building on more than 40 years of excellence as an electronics retailer, The Source is one of Canada's largest retailers with over 650 branded locations nationwide. Over 70% of Canadians live within five kilometres of stores operated or licensed by The Source. Retail locations and offer a wide range of brand name consumer electronics including communications, home entertainment, home office and sound products.

About Kids Help Phone:
Kids Help Phone is a Canadian and world leader known for our expertise and continuous innovation as Canada's only 24/7 counselling and information service for young people. Since 1989, their trained, professional counsellors have been listening to kids, often when no one else can or will. They are always there – supporting young people wherever and whenever they need us most. Their free and anonymous service supports young people as they build the skills and abilities they'll need to improve their emotional health and well-being. In addition to an array of counselling options, they offer young people a wide range of online resources and they work tirelessly to share young people's perspectives on a societal level – locally, nationally, and globally. They could not do this important, life-changing working without the generous support of their donors and sponsors. Kids Help Phone raises the majority of our revenue from foundational, corporate, and individual donations. Thanks to their generous donors they can always be there, proudly supporting the 6.5 million young people in Canada between the ages of five and 20 in both English and French.


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For further information: Meg Carney, Communications Coordinator, The Source, 705-728-2262 ext. 4415

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