– Co-hosts Melissa Grelo, Cynthia Loyst, Lainey Lui, and Traci Melchor, as well as digital correspondent Jessica Allen and style expert Erica Wark will be onsite in California –
– Set against the backdrop of Disneyland Resort's Diamond Celebration for their 60th anniversary, the two episodes mark the first time THE SOCIAL shoots on location –
– THE SOCIAL reaches 2.5 million Canadians a week on CTV as part of the network's #1 daytime lineup –
TORONTO, April 8, 2015 /CNW/ - As announced live today on THE SOCIAL, CTV's hit daily talk series is set to experience Disney magic firsthand when it heads to Disneyland Resort in Anaheim, California for THE SOCIAL's first-ever, on-location shows, airing Thursday, May 21 andFriday, May 22 at 1 p.m. ET (2 p.m. AT) on CTV and CTV GO. In a place where memories are made and dreams come true, co-hosts Melissa Grelo (@melissagrelo), Cynthia Loyst (@cynthialoyst), Lainey Lui (@LaineyGossip), and Traci Melchor (@stayfabulous) will welcome celebrity guests and chat about news, pop culture, and fashion against the scenic backdrop of the Disneyland Resort Diamond Celebration for the theme park's 60th anniversary. The guest lineup for both episodes will be announced next month.
"Disneyland Resort is the ideal backdrop for THE SOCIAL 's first on-location shows," said Nanci Maclean, Vice-President, Bell Media Production. "As THE SOCIAL enjoys a successful second season we look forward to delivering our loyal viewers two unforgettable shows as part of the resort's 60th anniversary celebrations."
**Media Note** Download photography for THE SOCIAL at BellMediaPR.ca
The two episodes from Disneyland Resort will be shot in front of an audience, and will feature the co-hosts along with digital correspondent Jessica Allen (@jessieraeallen) and style expert Erica Wark (@EricaonFashion).
Currently in its second season, THE SOCIAL reaches 2.5 million Canadians a week on CTV. With a current season average of 255,000 viewers, THE SOCIAL 's average audience has increased 45% versus the same period last year, and the series has also seen double-digit growth among all key adult demos, up 57% A18-34, 74% A18-49, and 57% A25-54.
THE SOCIAL delivers an innovative forum for viewers to debate and discuss the topics of the day by interacting with the co-hosts through Twitter, Facebook, and Instagram. Each show kicks-off with a round-table chat featuring the buzz-worthy subjects Canadians are talking or tweeting about, including headlines of the day, celebrity news, and trending topics. The round-table is followed by lifestyle segments inspired by viewers, and celebrity interviews.
THE SOCIAL airs live weekdays at 1 p.m. ET (2 p.m. AT) on CTV. Episodes also air at 2 p.m. ET on CTV Two, 6 p.m. ET on M3, and at9 a.m. ET onE! the day following their broadcast premieres. THE SOCIAL is also available live on CTV GO (visit CTV.ca to confirm local broadcast times), as well as on demand across CTV's digital platforms including CTV.ca and TheSocial.ca.
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About THE SOCIAL
Co-hosted by Melissa Grelo, Cynthia Loyst, Lainey Lui, and Traci Melchor, with Digital Correspondent Jessica Allen, THE SOCIAL brings a fresh, daily perspective on the up-to-the-minute news, pop culture, and lifestyle topics that matter most to Canadians in a socially interactive format. Broadcast live in front of a studio audience, guests who have appeared on THE SOCIAL include Jessica Alba, Drew Barrymore, Zach Braff, Kelly Clarkson, John Cleese, Lena Dunham, Demi Lovato, Katy Perry, Daniel Radcliffe, and Chris Tucker. THE SOCIAL is produced by Bell Media Production, and Michelle Crespi is Executive Producer. Nanci Maclean is Vice-President, Bell Media Production. Mike Cosentino is Senior Vice-President, Programming, CTV Networks and CraveTV. Phil King is President - CTV, Sports, and Entertainment Programming.
CTV is Canada's #1 private broadcaster. Featuring a wide range of quality news, sports, information, and entertainment programming, CTV has been Canada's most-watched television network for the past 13 years in a row. CTV is a division of Bell Media, Canada's premier multimedia company with leading assets in television, radio, digital, and Out-of-Home. Bell Media is owned by BCE Inc. (TSX, NYSE: BCE), Canada's largest communications company. More information about CTV can be found on the network's website at CTV.ca.
Source: Numeris (BBM Canada), Sept. 22, 2014 to March 22, 2015; Sept. 23, 2013 to March 23, 2014, final data.
Image with caption: "THE SOCIAL co-hosts (L-R): Traci Melchor, Cynthia Loyst, Lainey Lui, and Melissa Grelo(CNW Group/CTV)". Image available at: http://photos.newswire.ca/images/download/20150408_C7735_PHOTO_EN_14068.jpg