The Future of Brewing is Here - Next Generation Keurig® 2.0 System, First to Brew Both a Single Cup and a Four-Cup Carafe, Now Available in Canada
Aug 27, 2014, 08:00 ET
MONTREAL, Aug. 27, 2014 /CNW Telbec/ - Keurig Canada Inc. (Keurig Canada), a subsidiary of Keurig Green Mountain, Inc. (Keurig) (NASDAQ: GMCR), a leader in specialty coffee, coffee makers, teas and other beverages with its innovative brewing technology, continues to change the way consumers in Canada brew coffee at home with the release of the new Keurig® 2.0 hot beverage brewing system. Keurig® 2.0 today makes its debut on Keurig.ca. Roll-out at retail partners nationwide has begun and will continue in the coming weeks.
Keurig® 2.0 is the first Keurig® brewer to brew both a single cup and a four-cup carafe from a Keurig® brand pack. This innovation delivers everything consumers know and love about Keurig – and more – with game-changing performance and function, unprecedented beverage choice, simplicity and convenience, and timeless design appeal.
"We've heard from Keurig owners and non-owners alike that the ability to brew a carafe of coffee is important to them, whether they're entertaining or just looking to experience a larger beverage quantity in the morning before heading out to work. We look forward to bringing Keurig simplicity and quality to an even broader group of consumers by now offering the ability to brew both a single cup and a carafe with Keurig 2.0. It allows consumers to brew a variety of sizes, from a single cup to a carafe, and choose from more than 125 varieties from more than 20 brands, all within one system, Keurig® 2.0," said Stéphane Glorieux, President of Keurig Canada.
In addition to brewing both a single cup and a carafe, Keurig® 2.0 is the first Keurig® brewer to feature Keurig 2.0 Brewing Technology™, which enables the brewer to recognize the inserted Keurig® pack and optimize to the recommended, customized setting for that particular beverage. The Keurig 2.0 Brewing Technology™ ensures that the Keurig 2.0 system delivers on the promise of excellent quality beverages, produced simply and consistently, every single time.
"We're confident that Keurig 2.0 is going to extend the Keurig appeal to an entirely new group of consumers, including those for whom a single serving of coffee isn't always enough," continued Glorieux. We are happy to be offering simplicity, quality and flexibility to Canadians with Keurig 2.0."
The Keurig® 2.0 system is available in the K500, K400 and K300 series. All systems offer the ability to brew both a single cup using a K-Cup® pack – more than 125 coffee, tea and other beverages from more than 20 brands, including Van Houtte ®, Starbucks®, Timothy's World Coffee®, Green Mountain Coffee, Lipton®, Folgers® and Laura Secord®– and a carafe using the new K-Carafe™ packs. In addition, all Keurig® 2.0 brewers sold will include a plastic Keurig™ 2.0 carafe and K-Cup® and K-Carafe™ variety packs in the box. A stainless steel Keurig™ 2.0 Thermal Carafe is available for purchase as an accessory (suggested retail price of $29.99).
- The Keurig® 2.0 K500 series (suggested retail price: $189.99) features ten brew sizes ranging from four ounces (118 ml) to 30 ounces (0.88 L). It offers an 80-ounce (2.36 L) illuminated water reservoir, Keurig's largest to date, and an extra-large colour touchscreen display with customizable wallpaper and a variety of programmable controls, including strength control, auto on/off, auto brew K-Carafe™ pack, programmable clock, a favourites settings option and a customizable night light. The K500 series also offers a hot water on demand feature.
- The Keurig® 2.0 K400 Series (suggested retail price: $159.99) offers nine brew sizes ranging from four ounces (118 ml) to 30 ounces (0.88 L) and a 70-ounce (2.07 L) illuminated water reservoir. Other key features include a colour touch display with customizable wallpaper and programmable controls, including auto on/off, auto brew K-Carafe™ pack, strength control, customizable clock and a favourites setting.
- The Keurig® 2.0 K300 Series (suggested retail price: $139.99) features nine brew sizes ranging from four ounces (118 ml) to 30 ounces (0.88 L) with a 60 ounce (1.77 L) water reservoir. It also offers a grayscale touchscreen with strength control and an illuminated water reservoir.
For more information, visit Keurig.ca.
About Keurig Canada Inc.
Keurig Canada Inc. (Keurig Canada) is the Canadian business unit of Keurig Green Mountain, Inc. (Keurig). The company offers a wide range of premium coffees in a variety of formats, as well as Keurig® Single Cup Brewers and many Keurig® brewed coffees, teas and other beverages. Consumers can enjoy Keurig Canada products whether they are at home, at work, in a café-bistro and in other points of sale. Keurig Canada markets flagship brands such as Keurig®, Van Houtte®, Timothy's World Coffee®, Barista Prima Coffeehouse®, as well as Green Mountain Coffee®, Tully's® and Café Escapes® to highlight a few.
In addition to revolutionizing the Canadian beverage marketplace, Keurig Canada is also a leader in sustainable development thanks to its programs supporting local and global communities, and its initiatives to reduce its environmental footprint.
The company's Canadian principle office, management team, and coffee roasting and beverage packaging plants are located in Montreal, Quebec. Also located in Quebec are Keurig Canada's subsidiaries, GMCR Canada Café-Bistro L.P. with its network of Van Houtte® bistros, VKI Technologies Inc., and Van Houtte Coffee Services Inc. who together offer innovative beverage service options to away from home customers from branches in 30 cities across Canada. For more information, visit Corp.keurig.ca, KeurigGreenMountain.com, Keurig.ca, VanHoutte.com, Timothys.ca, Baristaprima.ca and vkitech.com.
About Keurig Green Mountain, Inc.
As a leader in specialty coffee, coffee makers, teas and other beverages, Keurig Green Mountain (Keurig) (NASDAQ: GMCR), is recognized for its award-winning beverages, innovative Keurig® brewing technology, and socially responsible business practices. The Company has inspired consumer passion for its products by revolutionizing beverage preparation at home and in the workplace. Keurig supports local and global communities by investing in sustainably-grown coffee and by its active involvement in a variety of social and environmental projects. By helping consumers drink for themselves, we believe we can brew a better world. For more information visit: www.KeurigGreenMountain.com. To purchase Keurig® products visit: www.Keurig.com or www.Keurig.ca.
Keurig routinely posts information that may be of importance to investors in the Investor Relations section of its website, www.KeurigGreenMountain.com, including news releases and its complete financial statements, as filed with the SEC. The Company encourages investors to consult this section of its website regularly for important information and news. Additionally, by subscribing to the Company's automatic email news release delivery, individuals can receive news directly from Keurig as it is released.
Keurig Green Mountain Forward-Looking Statements
Certain information in this press release constitutes "forward-looking statements." Forward-looking statements can be identified by the fact that they do not relate strictly to historical or current facts. They often include words such as "believes," "expects," "anticipates," "estimates," "intends," "plans," "seeks" or words of similar meaning, or future or conditional verbs, such as "will," "should," "could," "may," "aims," "intends," or "projects." However, the absence of these words or similar expressions does not mean that a statement is not forward-looking. These statements may relate to: the expected impact of raw material costs and our pricing actions on our results of operations and gross margins, expected trends in net sales and earnings performance and other financial measures, the expected productivity and working capital improvements, the success of introducing and producing new product offerings, the impact of foreign exchange fluctuations, the adequacy of internally generated funds and existing sources of liquidity, such as the availability of bank financing, the expected results of operations of businesses acquired by us, our ability to issue debt or additional equity securities, our expectations regarding purchasing shares of our common stock under the existing authorizations, projections of payment of dividends, the impact of the inquiry initiated by the SEC and any related litigation or additional governmental inquiry or enforcement proceedings, and the impact of any pending or future antitrust litigation. A forward-looking statement is neither a prediction nor a guarantee of future events or circumstances, and those future events or circumstances may not occur. Management believes that these forward-looking statements are reasonable as and when made. However, caution should be taken not to place undue reliance on any such forward-looking statements because such statements speak only as of the date when made. We expressly disclaim any obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. In addition, forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from our Company's historical experience and our present expectations or projections. These risks and uncertainties include, but are not limited to, those described in Part II, "Item 1A. Risk Factors" in our Form 10-Q filed with the Securities and Exchange Commission for the thirteen weeks ended June 28, 2014, and Part II "Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations" in our fiscal 2013 Annual Report filed on Form 10-K, as amended, and elsewhere in those reports and those described from time to time in our future reports filed with the Securities and Exchange Commission.
Actual results could differ materially from those projected in the forward-looking statements. We expressly disclaim any obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
Image with caption: "Next Generation Keurig® 2.0 System, First to Brew Both a Single Cup and a Four-Cup Carafe, Now Available in Canada (CNW Group/Keurig Green Mountain Inc.)". Image available at: http://photos.newswire.ca/images/download/20140827_C1089_PHOTO_EN_5158.jpg
SOURCE: Keurig Green Mountain Inc.
For further information: Information: Valérie Ladouceur, Brand PR Specialist, Keurig Canada Inc., T: 514 789-7587, [email protected]; Investors: Katie Gilroy, Corporate Communications Manager, Keurig Green Mountain, Inc., T: 781-418-3345, [email protected]; Media: Camille Delacour, NATIONAL Public Relations, T : 514 843-2388, [email protected]; Gabriel Beauséjour, NATIONAL Public Relations, T : 514 843-2399, [email protected]
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