BRAMPTON, ON, Nov. 4, 2014 /CNW/ - DATA Group Ltd. (TSX: DGI) ("The DATA Group", "DATA") today announced the launch of Retail Promotion Management, a holistic end-to-end suite of services helping retailers increase speed-to-market, drive store traffic, influence in-store buying decisions and develop consumer insights.
DATA's Retail Promotion Management services are focused on the marketing communications of in-store promotions, including the planning, creating, production, fulfillment, delivery, put up/take down, data analysis and reporting of retail promotions. Standard features include in-store signage, shelf labels, POS signage and supporting web pages, omni-channel direct marketing and promotional material.
DATA's Retail Promotion Management is part of our broader set of solutions for retailers, which also includes gift cards, loyalty program services, inserts, prescription labels and outsourcing of document management processes. With facilities across Canada, DATA can execute quickly and effectively.
"Our retail solutions are gaining market share as we continuously increase the value we provide to retailers" said Paul Dunkerley, DATA's Vice President of Marcom Solutions. "The intelligence and automation built into our systems solve in-store promotional challenges retailers have traditionally faced" continued Dunkerley.
About DATA Group Ltd.
DATA Group Ltd. is a managed business communications services company. DATA re-engineers entire document-intensive marketing and administrative processes, from beginning to end. Our approach includes converting paper based functions to digital and providing full outsourcing options. Clients benefit from cost reduction, reliable service, optimized document processes and improved effectiveness in marketing campaign execution.
Our flagship solution, Managed Business Communications Services, enables clients to outsource the management of all marketing and administrative documents and related processes to DATA in a long term, single source partnership that drives measurable results to their bottom line.
Additional information relating to DATA Group Ltd. is available on www.datagroup.ca and in the disclosure documents filed by DATA Group Ltd. on the System for Electronic Document Analysis and Retrieval (SEDAR) at www.sedar.com.
Forward-looking Statements
The announcement of the introduction of any DATA Group product or service offering is not necessarily indicative of the timing of recognition of revenue from that offering or the level of revenue for any particular period. Certain statements in this press release constitute "forward-looking" statements that involve known and unknown risks and uncertainties which may cause the actual results, performance, objectives or achievements of The DATA Group, or industry results, to be materially different from any future results, performance, objectives or achievements expressed or implied by those forward-looking statements. These risks and uncertainties include the possibility that customers may not purchase The DATA Group's products and services when or at the rates The DATA Group expects. Other such risks and uncertainties are described in The DATA Group's publicly available disclosure documents, as filed by The DATA Group on SEDAR (www.sedar.com). Unless required by applicable securities law, The DATA Group does not intend and does not assume any obligation to update these forward-looking statements.
SOURCE: DATA Group Ltd.

Paul Dunkerley, Vice President, Marcom Solutions, The DATA Group, [email protected], 905-791-3151
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