TELUS WISE -- a free program helping Canadians, young and old, develop safer online habits
VANCOUVER, Oct. 4, 2013 /CNW/ - TELUS is launching TELUS WISE (Wise
Internet and Smartphone Education), a unique program available to
Canadians for free, offering seminars and online resources that will
help keep all members of Canadian families safer online. Whether it's
protecting children from cyberbullying and sexual exploitation or
keeping elderly safe from financial fraud and identity theft,
developing more online-savvy is critical to a family's overall safety
when using the Internet on computers, tablets and smartphones alike.
"The online safety and security of Canadian families is vitally
important to the TELUS team, and we are thrilled to be able to provide
peace of mind to parents and their children through TELUS WISE," said
Darren Entwistle, TELUS President and CEO. "This innovative educational
program will arm Canadians with the tools necessary to help keep their
families safe from online criminal activity such as financial fraud and
child predators. TELUS WISE advances our unparalleled commitment to
give where we live and put our customers first by helping to protect
what is most valuable to them - their loved ones."
The program has two parts - one aimed at adults interested in keeping
themselves and their families safe; the second tailored to appeal
directly to youth. TELUS is scheduling free, public TELUS WISE seminars
led by specially-trained TELUS team members at convenient locations
across the country and is also inviting groups to book their own
seminars - a workplace, community centre, school, parenting group or
senior's centre, for example. Individuals can also book a one-on-one
session with trained team members at more than 200 TELUS stores. TELUS
WISE educational material will also be available on a secure TELUS WISE
portal, available to anyone who wants to educate themselves on the safe
use of smartphones, tablets and computers.
The first of its kind in Canada, the TELUS WISE program not only assists
parents in the education of their children of any age, but can also
help start a dialogue with aging parents about identity theft and how
to stay protected against scam artists and other exploiters.
Further details include:
TELUS WISE program -- for parents and adults:
In-person seminars that TELUS will hold for the public and can be booked
by any business or community group across the country. Participants
will learn about the common pitfalls of cyberspace and how to better
protect personal information from predators and malware;
Vast library of online educational resources for parents about what
choices children might be making online, how to protect them, and signs
to watch for that children might be in trouble; and
Personalized, one-on-one TELUS WISE sessions on Internet and smartphone
safety and security available by appointment at more than 200 TELUS
in-store Learning Centres across the country.
TELUS WISE footprint -- for children ages eight to 18.
Secure, online portal offering fun, interactive challenges where
children can learn how to stay safe online;
Relatable comic-strip scenarios that identify common mistakes innocent
children often make online around key topics like cyberbullying and
Unique avatars for engaged learning; and
School-age children can earn money for their school's cyberbullying and
digital citizenship programs by completing interactive challenges.
TELUS WISE and TELUS WISE footprint content has been developed in
partnership with accredited organizations like MediaSmarts and Bullying.org to address the critical need for timely, informative and relevant
information given the steady growth of smartphone adoption and Internet
use, particularly with children and teens.
"Our belief is that children and youth need critical thinking skills to
engage with media as active and informed digital citizens," said Jane
Tallim, co-executive director, MediaSmarts.ca. "With the proliferation
of the Internet and smartphones, it is critical that socially conscious
companies like TELUS offer impactful new programs to keep our children
safer online and we're pleased to be a partner in the roll out of TELUS
WISE to millions of families across the country in an effort to educate
them about smarter online choices."
TELUS WISE and WISE footprint programs have also been recognized and
awarded the PTPA Winner's Seal of Approval.
For further information, please visit: www.telus.com/wise and www.telus.com/wisefootprint or follow our conversation on Twitter @TELUS using the hashtag #TELUSWISE
TELUS (TSX: T, NYSE: TU) is a leading national telecommunications
company in Canada, with $11.2 billion of annual revenue and 13.2
million customer connections, including 7.7 million wireless
subscribers, 3.3 million wireline network access lines, 1.4 million
Internet subscribers and 743,000 TELUS TV customers. Led since 2000 by
President and CEO, Darren Entwistle, TELUS provides a wide range of
communications products and services, including wireless, data,
Internet protocol (IP), voice, television, entertainment and video.
In support of our philosophy to give where we live, TELUS, our team
members and retirees have contributed more than $300 million to
charitable and not-for-profit organizations and volunteered 4.8 million
hours of service to local communities since 2000. Fourteen TELUS
Community Boards lead TELUS' local philanthropic initiatives. TELUS was
honoured to be named the most outstanding philanthropic corporation
globally for 2010 by the Association of Fundraising Professionals,
becoming the first Canadian company to receive this prestigious
For more information about TELUS, please visit telus.com.
SOURCE: TELUS Corporation
For further information:
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TELUS Media Relations
TELUS Media Relations
TELUS Media Relations