Retailer announces soft opening dates after successful launch of pilot stores
MISSISSAUGA, ON, March 18, 2013 /CNW/ - Target is pleased to announce the soft opening dates for 21 locations across Southwestern Ontario, including 17 locations opening on March 19 and four locations opening on March 28. The soft openings follow the launch of three pilot stores and will allow Target to continue to engage in volume testing to ensure stores are prepared to deliver the true Target brand experience to guests ahead of grand opening in early April. The 21 new locations are in addition to pilot stores in Guelph, Milton and Fergus, and will complete the 24 stores scheduled to open in March. Target plans to open 124 stores across Canada throughout 2013.
"Welcoming the first Canadian guests at our pilot stores was a great moment for all team members at Target," said Tony Fisher, president, Target Canada. "We have learned quickly from the results of our pilot stores and are committed to delivering on Target's Expect More. Pay Less. brand promise as we approach our grand opening in early April."
Locations opening to the public on March 19 include:
Ajax - Durham Centre
Aurora - Aurora Shopping Centre
Brampton - Shoppers World Brampton
Burlington - Millcroft Centre
Cambridge - Cambridge Centre
Etobicoke - Cloverdale Mall
Hamilton - Centre Mall
Lindsay - Lindsay Square Mall
London - Masonville Place
London - Westmount Shopping Centre
Newmarket - Upper Canada Mall
Orillia - Orillia Square Mall
Toronto - Centrepoint Mall
Toronto - East York Town Centre
Waterdown - Flamborough Power Centre
Whitby - Taunton Road Power Centre
Windsor - Devonshire Mall
Locations opening to the public on March 28 include:
Brampton - Trinity Common
Burlington - Burlington Mall
Mississauga - Square One Shopping Centre
Toronto - Shoppers World Danforth
Stores are expected to be open from 8 a.m. to 10 p.m. Monday to Saturday and 8 a.m. to 9 p.m. on Sunday. Guests will be welcomed into bright, clean stores with wide aisles, great guest service and a trend-right merchandise assortment. The majority of the 21 locations will feature a licensed Starbucks, as well as an in-store pharmacy designed to provide guests with superior patient-centered healthcare.
Target is committed to providing Canadian guests with a one-stop shopping destination for affordable, stylish, quality products; everything from fashion, beauty and apparel, to home, grocery, personal care and more. Each store will carry an extensive range of Target owned and exclusive brands, including C9 by Champion, Circo, Archer Farms, Market Pantry and Up & Up; exclusive, limited time collaborations with Roots and Hollywood stylist, Kate Young; and ongoing collaborations such as the Nate Berkus Collection, the Sonia Kashuk Collection, Giada De Laurentiis for Target, and Shaun White apparel.
Minneapolis-based Target Corporation (NYSE: TGT) serves guests at 1,787 stores - 1,784 in the United States and three in Canada - and at Target.com. Since 1946, Target has given 5 percent of its profit through community grants and programs; today, that giving equals more than $4 million a week. For more information about Target's commitment to corporate responsibility, visit target.ca/corporateresponsibility.
SOURCE: Target Canada
For further information:
Lisa Gibson, Target Public Relations, (289) 261-1221
Target Media Hotline, (612) 696-3400