Take the IEEE Green Your World Challenge to Celebrate World Environment Day,
5 June 2010


<p>PISCATAWAY, N.J., <span class="xn-chron">June 1</span> /CNW/ -- In celebration of the 2010 World Environment Day (WED), and the positive impact global sustainability technologies have made on the environment, IEEE, the world's largest technical professional association, initiates a call-to-action: asking citizens of the world to accept the IEEE Green Your World Challenge.</p>
<p>Take the Challenge! Starting <span class="xn-chron">1 June 2010</span>, and continuing throughout the week leading up to WED (5 June 2010), IEEE invites individuals from around the globe to take one or more of the five challenges, and commit to making simple, yet powerful changes in daily life that can benefit humanity and the environment:</p>

    --  Step into the (Energy Efficient) Light: Replace incandescent light
        bulbs with compact fluorescent light bulbs (CFLs) or light emitting
        diode (LED) light bulbs
    --  Be an e-Waste Hero: Find a local electronics recycler, and
        eco-consciously dispose of old computers, TVs, and mobile phones
    --  Every Drop Counts: Reduce your daily in-home water usage
    --  Reforest Your Community: Plant a tree or garden and create a
        sustainable future
    --  Stop 'Energy Vampires' from Draining Your Resources: Unplug standby

<p>"When it comes to our environment, we must be agents of change in our daily routines and in our support for sustainable developments through advancements in technology," said <span class="xn-person">Pedro Ray</span>, 2010 IEEE president and chief executive officer. "IEEE and its members are working globally to capitalize on the impact technology plays in sustainability efforts - from implementing water conservation and irrigation systems in underserved areas, and lowering the carbon footprint of consumer devices by engineering smaller, faster semiconductors, to preserving the Earth's natural resources by exploring new alternative energy sources. I encourage every individual to take the IEEE Green Your World Challenge and do their part to better serve this planet."</p>
<p>Take the IEEE Green Your World Challenge and commit to an environmental change that will impact our future: <a href="http://www.ieeegreenyourworld.org">http://www.ieeegreenyourworld.org</a>.</p>
<p>After taking the Challenge, explore which challenges other people have taken around the globe, and check out the IEEE Facebook page: <a href="http://www.facebook.com/ieeegreenyourworld">http://www.facebook.com/ieeegreenyourworld</a> and Twitter feed (@IEEEorg) - to get regular updates on the IEEE Green Your World Challenge.</p>
<p>The IEEE Green Your World Challenge is registered with the United Nations Environmental Programme - WED 2010, which aims to be the most widely celebrated, global day for positive, environmental action. By celebrating WED, IEEE is linking individuals around the globe in support of environmental issues.</p>

    About IEEE
<p>IEEE, the world's largest technical professional association, is dedicated to advancing technology for the benefit of humanity.  Through its highly cited publications, conferences, technology standards, and professional and educational activities, IEEE is the trusted voice on a wide variety of areas ranging from aerospace systems, computers and telecommunications to biomedical engineering, electric power and consumer electronics.  Learn more at <a href="http://www.ieee.org">http://www.ieee.org</a>.</p>


For further information: For further information: Adrienne McGarr of Ruder Finn for IEEE, +1-312-329-3907, mcgarra@ruderfinn.com; or Francine Tardo of IEEE, +1-732-465-5865, f.tardo@ieee.org Web Site: http://www.ieeegreenyourworld.org

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