Ledas Joins suretap™ at Time of Rapid Growth; Former President Jeppe Dorff Leaving for New Position with Global Mobile Communications Company
TORONTO, Nov. 27, 2015 /PRNewswire/ -- suretapTM, a leader in open digital wallet technology, today announced the appointment of Almis Ledas, an accomplished executive in the Canadian mobility and mobile payments ecosystem, as its new president. Ledas previously held senior management positions with Bell Mobility and currently serves as the chief operating officer of EnStream, Canada's mobile payments hub connecting mobile network operators and financial institutions.
Ledas replaces Jeppe Dorff, who helped develop and lead suretapTM since its inception. Dorff is leaving suretapTM to take an executive product development position with a global mobile communications and financial services company. Earlier this year, suretapTM launched its new open digital wallet with support from leading mobile operators, financial institutions and retailers. In the past five months, some 500,000 Canadians have downloaded the new app.
"This is an exciting time for Canada's mobile payments ecosystem and for consumers who want the convenience, security and financial advantages of an open digital wallet," said Ledas. suretapTM is playing an important role in defining and realizing the value of mobile wallet technology in the Canadian market, and I look forward to being part of this great success."
Ledas will also continue to serve as COO of EnStream, an enabling technology partner to suretapTM. Both suretapTM and EnStream play significant roles in Canada's open mobile wallet and payments ecosystem. Canada's three largest mobile operators, Rogers Communications, Bell Mobility and TELUS, jointly own both companies.
suretapTM is the leading Canadian open wallet provider, with relationships spanning multiple industries and merchant categories. As a mobile wallet, suretapTM has enjoyed significant success in the Canadian market place, with over a half million downloads, and is currently focused on expanding its industry relationships. Based on global security standards, suretapTM is focused on delivering contextually relevant local market content to the end consumer.
Ease-of-use is central to the suretapTM model: easy for shoppers to store credit, prepaid and gift cards onto a true mobile wallet and easy for retailers to accept suretapTM wallet payments without altering their current point-of-sale transaction processes or systems, and easy for brands to reach and engage customers with deals, savings and special offers. As an open wallet, all wireless carriers, payment card issuers, handset manufacturers and service providers alike across Canada have the opportunity to adopt the suretapTM wallet.
suretapTM protects customer data and payment card information at a level not possible today with physical cards by securing payment card and passcode data on the smartphone's encrypted SIM card. Customers are also protected by multiple levels of security settings in the suretapTM wallet and technology that has been certified by global payment networks. This certification and method of storing information on the SIM card also provides assurance to retailers and merchants accepting mobile transactions.
suretapTM also supports the Code of Conduct for the Credit and Debit Card Industry in Canada and merchants will not incur extra costs by adopting suretapTM.
For further information: Kevin Sugarman - GlobalFluency, [email protected], 408.677.5311, http://www.suretap.com