Spring Forward with Fresh, New Looks in Fashion from Sears and
First-time-ever Sears Club Multiple Bonus Point Offers

TORONTO, March 12 /CNW/ - Sears Canada Inc. (TSX: SCC) reminds customers to "spring forward" this weekend in more ways than one! Firstly, in most provinces, clocks move forward one hour overnight between Saturday and Sunday. Secondly, Sears encourages Canadians to spring forward to their nearest Sears store and make the best of the time available this weekend to shop for apparel and home items needed to help them get ready for the arrival of Spring...merely one week away!

Start with a wardrobe update featuring early Saturday specials available until noon that include half price on almost all men's and women's Levis, Nevada and other denims, and 25% off almost all women's shoes. There are many limited-time specials throughout the weekend at different hours, and details are in the Super Saturday and Sunday flyer being distributed to Canadian households this week. Almost all men's shoes, belts, wallets and outerwear at 40% off are some of the assortments included.

New Spring Arrivals:

Sears also releases its spring fashion digest for men and women titled "Fresh Looks for Every Style". Most items are available in Sears stores, on line at www.sears.ca or through the Sears catalogue's toll-free number at 1-800-26-SEARS. Brands featured include Kensie, Kensie Girl, Mac & Jac, Liz & Co., Attitude, Jessica, Nevada, Distinction and Retreat. The digest showcases key pieces for women this season such as the military trench, the platform pump, the ruffle cardigan, the open vest, the hobo bag and more.

First time ever:

For the first time ever, Sears Card and Sears MasterCard holders will be able to earn up to 8X (8 times) the Sears Club points on Kenmore major appliances. Sears Card holders that purchase Kenmore Pro will earn 8X points, those that purchase Kenmore Elite will earn 6X points, and those who purchase Kenmore will earn 4X points. Here is an example of how Sears customers can turn a purchase into points and then into meaningful rewards: The Kenmore ENERGY STAR(R) 18.5 cu. ft. stainless steel fridge with bottom drawer freezer is $250 off, on sale this weekend for $1399.99, regularly $1,649.99. At 6X points, a card holder will earn almost 8,400 Sears Club points (6 X 1399.99). This card holder can redeem 8,000 points, or $80.00, on future Sears purchases.

More for Your Home:

As spring approaches, Sears offers pre-season sales on some of the most wanted outdoor items:

Almost all Patio Sets are on sale, including the "Casablanca" 9-piece set with umbrella at $400 off, $999.99, regularly $1,399.99 or the "Tampa" 9-piece set with umbrella at $200 off, $599.99, regularly $799.99.

Almost all gas grills are on sale, including the Broil King "Crown 40" 54,000 BTU at $50 off, $399.99, regularly $449.99 or the Kenmore 40,000 BTU model at $30 off, $199.99, regularly $229.99.

Almost all lawnmowers are on sale, including the Craftsman 20" corded mower that can bag, mulch or discharge at $30 off, $249.99, regularly $279.99 or the gas "Weedeater" side discharge mower with oil bottle included at $10 off, $169.99, regularly $179.99.

Almost all lawn tractors are on sale, including the Craftsman yard tractor with hydrostatic transmission and V-twin Briggs & Stratton engine at $300 off, $2,049.99, regularly $2,349.99.

The weather has been spring-like in many parts of the country recently and Sears is offering products on sale this weekend to make the transition to the new season as early as possible.

With respect to prices at other retailers operating in Canada, Sears reminds customers of its Price Match Guarantee, which states that the Company will match any advertised price in Canada. Customers can find additional information and details at their local Sears store.

Help fight childhood cancer. Show your face. Make a difference.:

This weekend, Sears is asking its customer if they would like to round up their bill to the next dollar level or donate a loonie or a toonie to the fight against childhood cancer. The money raised through Sears new "Show your face. Make a difference." campaign will go to children's hospitals to help fund care, research and education in pediatric oncology. Ten thousand children live with cancer every year. Donations raised this weekend will help improve the quality of their lives.

Sears Canada is a multi-channel retailer with a network of 197 corporate stores, 204 dealer stores, 35 home improvement showrooms, over 1,800 catalogue merchandise pick-up locations, 108 Sears Travel offices and a nationwide home maintenance, repair, and installation network. The Company also publishes Canada's most extensive general merchandise catalogue and offers shopping online at www.sears.ca.

SOURCE Sears Canada Inc.

For further information: For further information: Contact for Media: Vincent Power, Sears Canada, Corporate Communications, (416) 941-4422, vpower@sears.ca

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