Sport Chek gears up the town with over 1,000 free pieces of Senators-branded playoff gear
OTTAWA, April 16, 2012 /CNW/ - Tonight the 2012 Stanley Cup playoffs return to a city full of team pride and blanketed in team gear, courtesy of Sport Chek. Sport Chek is gearing up the town with over 1,000 Ottawa Senators-branded gear, including jerseys, tuques and shirts exclusive to the 2012 Stanley Cup playoffs. With the gear free for the taking, Sport Chek is calling on Ottawa residents to show their team pride during the Senators' playoff run.
Sport Chek employees are elevating their support and working to inspire Senator fans by wearing team apparel throughout the playoffs. Sport Chek wants fans to follow suit by wearing their own Senators apparel, whether found online, in-store or already hanging in their closets.
"As an official sponsor of the Ottawa Senators, we want to provide Senators fans with a way to kick-start the post-season and bring attention to Ottawa's Cup-winning potential," said Derek Grange, District Manager, Ottawa, Sport Chek. "Sport Chek is putting out a call to action for Senators fans to show their support, with our employees taking the lead."
"Sport Chek's decision to support us during the playoffs shows their dedication to hockey and all things Canadian," said Cyril Leeder, Ottawa Senators President. "The next few weeks are the most exciting time of the season for our team and our fans and it's great to know we have so much support."
Sport Chek is committed to inspiring Canadians to live active lives. As the leading sporting goods retailer in Canada, Sport Chek offers consumers an array of sporting goods, apparel and footwear, through an extensive selection of popular brand name products as well as many private brand products. Visit sportchek.ca for more information.
About FGL Sports
FGL Sports Ltd., formerly The Forzani Group Ltd. is Canada's largest national retailer of sporting goods, offering a comprehensive assortment of brand-name and private-brand products, operating stores from coast to coast, under the following corporate and franchise banners: Sport Chek, Sport Mart, Athletes World, National Sports, Sports Experts, Intersport, Econosports, Atmosphere, Nevada Bob's Golf, Hockey Experts, Fitness Source, and S3. FGL Sports also has websites for several of its corporate and franchise banners which can be accessed through its main website at www.FGLSports.com
Image with caption: "Sport Chek shows their team pride by surprising Ottawa Senators fans with 1,000 pieces of free playoff gear in anticipation of the Senators' first home game of the post-season. (CNW Group/FGL Sports Ltd.)". Image available at: http://photos.newswire.ca/images/download/20120416_C5769_PHOTO_EN_12346.jpg
For further information:
FGL Communications Manager
P: 403-717-1400 ext. 1840
E: [email protected]
E: [email protected]