SonoFit™ Ingredient Brand Gains Traction
NEW eers PCS 150 & 250 Available March 1st 2012
MONTREAL, Feb. 22, 2012 /CNW Telbec/ - Sonomax Technologies, Inc. (TSXV:
SHH) is pleased to provide a corporate update to shareholders.
Sonomax had a very strong International Consumer Electronics Show (CES),
the largest consumer electronics show in the world, and National
Association of Music Merchants (NAMM), the largest music industry and
pro audio show in the world. For the first time ever, Sonomax© had a
completely retail ready product line to show at CES. Additionally,
Sonomax© received several high profile CES accolades - eers™ was named
Best of Innovations winner for the entire Headphones product category
at the CES Innovations 2012 Design and Engineering Awards and Best of
CES by the prestigious Laptop Magazine.
Sonomax Technologies remains a technology company that aims to license
its award winning SonoFit™ fitting platform that will enhance the
comfort and fit for any of the OEMs that sold the 300 million
aftermarket earphones, the 491 million Smartphones and 175 million
Bluetooth™ headsets in the CE (Consumer Electronics) channels last
year. In order to do that, Sonomax needed to show OEMs that the product
could be manufactured, that the product would live up to consumer's
expectations, that consumers would pay for them and that returns would
be less than 5%.
SALES: We can report that consumers are buying eers™ online everyday (www.myeers.com), at retail 6-10 units/month/store in most stores (APW, J&R, B&H,
Source) and through distribution (JAM, Headrush Custom Earbuds) and
that returns are well below the 5% threshold. With the new single
button system on the new PCS 150 & 250, we expect that number to be
MANUFACTURING: Adam Schwartz, Sonomax's Executive Vice President and COO has spent
considerable time in China with his team perfecting the manufacturing
process and is confident that production will continue to increase to
meet the growing demand.
All of this adds up to a successful proof of concept for shareholders
and OEMs. With the new PCS 150 & PCS 250 design, packaging and out of
box consumer experience, Best of CES Awards and our new Creative
Director Arabian Prince, we have the makings of a hit product.
We thank many of our 3,860 shareholders who have already bought the
first PCS 100 & 200 and invite any other curious stakeholders to
pre-order the Award winning PCS 150 & PCS 250 at www.myeers.com to see firsthand what all the fuss is about. Sonomax also invite those
shareholders who are on Facebook to "like" us and follow us on Twitter.
Most of all, we invite you to share your product experience with us.
Sonomax will continue to promote, sell eers™ products and grow the brand
until we receive the right offer from a Global Master Distributor or
Licensee, who will pay a license fee, guarantee the sales we have in
our budgets and put the necessary marketing funds behind the brand for
global mass distribution in 2013-2015.
Core Focus remains OEM Licensing
With this proof of concept securely in hand, Sonomax was able to meet
and is now in negotiations with many of the top OEMs in Consumer
Electronics. Sonomax and Levin Consulting are working diligently to
close some of these agreements. In addition, Sonomax continues to
pursue licensing opportunities in the Gaming, Military and Health
Going forward, and in response to shareholders, Sonomax will report
progress on a regular basis, on licensing, sales of eers™ and other
important initiatives. 2012 promises to be a pivotal year for Sonomax
and we are confident that we will be making headlines again in the very
About Sonomax Technologies, Inc.
Sonomax® is a development, research, and licensing company of in-ear
technologies with more than 50 patents and trademarks worldwide. eers™
is the first product to feature SonoFit™, Sonomax's universal fitting
system for any in-ear device. SonoFit™ offers OEM and aftermarket clients a broad range of opportunities in
customized earpieces for the consumer, gaming, industrial, military and
health markets. Learn more at http://sonomax.com. Connect with eers on Facebook at http://www.facebook.com/sculptedEERS and on Twitter at http://twitter.com/sculptedEERS.
SOURCE SONOMAX TECHNOLOGIES INC.
For further information:
President & CEO
Sonomax Technologies Inc.
P. 514-932-2674 ext 2229