In store and online sale to take place from October 11 - 17
TORONTO, Oct. 10, 2013 /CNW/ - A new study has shown that almost seven
out of ten respondents want Canadian retailers to offer Black Friday
sales. Respondents were split on whether the sales should be held in
October or November, so Sears Canada is giving them both and
introducing the country's first ever Black Friday sale to accompany
The poll, which was conducted among a random sample of the general
population in Canada, revealed that respondents who shop November Black
Friday sales do so for big deals and to purchase gifts for the
Holidays. Now, Sears is the first retailer to also give Canadians the
great promotional offerings during Canadian Thanksgiving in October.
"Our customers already participate in our Black Friday sale in November
so we wanted to give them one that, in a similar style to the U.S.,
would accompany our own Thanksgiving Holiday," said Doug Campbell,
President and CEO, Sears Canada. "With the variety of sales being
offered in stores and online they can pick up new home essentials or
even get a head start on their Holiday shopping."
The survey showed that customers were uncertain that Black Friday deals
offered by Canadian retailers would be comparable to those of American
retailers in November. Contrary to this belief, Sears Canada is
offering a substantial variety of deals in stores and online at Sears.ca to celebrate the first ever Canadian Thanksgiving Black Friday sale
Save 70% on a Craftsman 9-pc Sure Grip wrench set, regular $99.99 now
Save $2200 on a Natuzzi Genuine Leather Sofa and Chair Package, now just
$1299.98. Available in 4 colours (red, tan, black and brown)
Save 65% on a Tassimo® T20 single-serve brewer, regular $149.99, now $49.99. Grey-white only
Save $2350 on a Frigidaire Professional Stainless Steel Kitchen Package,
now just $1999.97. Package includes a fridge (bottom freezer),
dishwasher and (smooth-top convection) range
Save 70% on selected Wilton® Bakeware, regular $9.99 - $12.99, now $2.00 - $3.89
The Sears Canada Black Friday, Canadian Thanksgiving Edition sale takes
place from October 11 - 17. See in-store flyer for more great offers.
About the Survey
The study, conducted between September 30 and October 2, was a national
online study based on a survey with a random sample of the general
population in Canada completed in both English and French using a
Vision Critical consumer panel (n=511).
About Sears Canada
Sears Canada is a multi-channel retailer with a network that includes
181 corporate stores, 248 Hometown stores, over 1,400 catalogue and
online merchandise pick-up locations, 101 Sears Travel offices and a
nationwide home maintenance, repair, and installation network. The
Company also publishes Canada's most extensive general merchandise
catalogue and offers shopping online at www.sears.ca.
SOURCE: Sears Canada Inc.
For further information:
Contact for Media:
Sears Canada, Corporate Communications