New Platinum Version Of Popular ScreenScape For Groups Gives Customers Control Of Privately-Branded User And Content Experience
CHARLOTTETOWN, Nov. 6, 2013 /CNW/ - Place-based media operators and owners can now promote and manage digital screen networks with their brand's own look and feel using a new private-label solution from ScreenScape Networks, Inc.
"Any digital signage operator who wants to send their customers and users through a portal and management system that retains their familiar branding will want to take a look at our new Platinum service," says Mark Hemphill, ScreenScape Founder and CEO.
The Platinum version of the well-established ScreenScape for Groups platform gives marketers and communicators across a broad spectrum of industries powerful tools to differentiate their offering. Along with retaining their branding, including logos, Platinum lets network operators build in rich default content or other value-added services.
Platinum also makes it easier to add, educate and manage new users when the experience is all contained within a well-defined and branded online portal.
"We've been listening to and learning from our network operator partners, and are excited to deliver on the request we hear most often from industry professionals - a private-label version of our solution," adds Hemphill.
Platinum's customized login and management - including content editing and scheduling - allows professional network operators to offer a more private and personalized experience to end-users.
The central marketing and communications team at a bank can now, for example, give their branch managers a business enablement tool with their own familiar look and feel. Tech-savvy brands can provide retail partners with a pre-packaged point-of-sale marketing engine that introduces no confusion about unfamiliar new vendors.
Customers now using ScreenScape for Groups can upgrade to Platinum, or continue to use ScreenScape.com as their starting point for creating content and interacting with the ScreenScape Community. The core features of ScreenScape for Groups provide powerful content creation and distribution capabilities, and enable network managers to execute content broadly, or selectively, across hundreds or thousands of sites.
Platinum will soon offer much more than private-labeling, says Hemphill. "We see an opportunity to offer professional network operators a full suite of advanced feature sets. Branding is the start, but we'll also be introducing big advances in content curation, content creation and management, and sophisticated monitoring of devices in the field."
Thousands of public, retail, hospital, wellness and other venues, around the world, have screens driven by ScreenScape's powerful, but highly affordable, cloud-based content management system for digital screen networks.
SOURCE: ScreenScape Networks
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