Rogers gives customers control over wireless data usage

New tool gives bill payer real-time control

Rogers has now solved the top 5 reasons customers call

TORONTO, Oct. 6, 2016 /CNW/ - Rogers Communications today announced a new tool that gives families the ability to control their data in real-time. Now the bill payer can set allowances for each family member and buy additional data with a simple tap of the phone.

"Wireless data usage is one of the top reasons our customers call us every month," said Guy Laurence, President and Chief Executive Officer, Rogers Communications. "Today, we're solving that by giving customers full control over how to manage it in real-time."

Now, Share Everything customers can manage their data through the MyRogers app in a number of ways:

• The bill payer can allocate the plan's data bucket by family member, setting customized alerts for each person. The bill payer can change the alerts at any stage of the month.
• When a family member reaches their data alert threshold, that member and the bill payer are notified via text. The bill payer can choose to do nothing and continue letting them use data, allocate more data from another family member or buy data top-ups to keep the family going to the end of the bill cycle.
• The bill payer can also switch off data for an individual and turn it back on whenever they want, at no charge. Data automatically turns back on when the next billing cycle begins.
• Everything is managed from the mobile phone via the MyRogers app.

Just released research shows three out of every four parents would like a transparent view of data use in the family and 89 per cent of parents say they should be able to control their family members' data usage. Demand for data is increasing with more video streaming on phones. Bill payers recognize their families run on data but they want control of how much is used.

"Each year, roughly 1.5 million customers contact us to ask about their wireless data use," said Laurence. "We've now transferred control of that to each family without the need to call us. This improvement to customer service is as big as our launch of Roam Like Home."

"We have now tackled the top five areas customers wanted us to address, which were international roaming, making the bill understandable, unlimited home internet, self-serve through social media tools like Facebook Messenger and Twitter, and now data management through MyRogers," added Laurence.

Worry-free data management is available to customers through the MyRogers app on Android, iOS and desktop starting today. For more information visit rogers.com/data.

About the survey

The online survey was conducted among n=508 adult Canadians who have children with smartphones, under age 18 and over 5. The survey was administered in association with Maru/VCR&C in English between June 28 and July 4, 2016.

About Rogers

Rogers Communications is a leading diversified public Canadian communications and media company. We are Canada's largest provider of wireless communications services and one of Canada's leading providers of cable television, high-speed Internet and telephony services to consumers and businesses. Through Rogers Media, we are engaged in radio and television broadcasting, televised shopping, magazines, sports entertainment, and digital media. Our stock is publicly traded on the Toronto Stock Exchange (TSX: RCI.A and RCI.B) and on the New York Stock Exchange (NYSE: RCI). For further information about the Rogers group of companies, please visit rogers.com.

SOURCE Rogers Communications Canada Inc. - English

For further information: [email protected], 647-747-5118