Hotel booking site aims to accelerate frequent flyer account balance and fund millions of vacations
CHICAGO, Feb. 3, 2014 /CNW/ - Rocketmiles today announced it has entered into an agreement with Aeroplan. This agreement will enable Aeroplan Members to earn thousands of Aeroplan Miles on hotel bookings in Canada and throughout the world. Starting February 3rd, Aeroplan Members can earn up to 5,000 Aeroplan Miles for each hotel night booked. Rocketmiles features premium hand-picked hotels in hotspots around the globe.
Launched in April, Rocketmiles is a travel booking site that helps consumers get on vacation faster through a new class of miles incentives. By booking hotels on the Rocketmiles site, customers typically earn 7,000 airline miles per booking, or about 10-20x the typical incentive. Meanwhile, hotel partners are highly motivated to partner with Rocketmiles because it is a unique vehicle to reach premium customers without using visible discounting schemes on deal sites, which can weaken their brand and pricing strategy.
"For 25 million people worldwide, loyalty programs enable that winter break to San Juan or personal adventure to New Zealand. Our goal is to make that vacation happen faster," said Jay Hoffmann, CEO of Rocketmiles and former executive at United Mileage Plus and Groupon. "Based on our proprietary data, we know the average traveler stands to earn in excess of 80,000 extra miles per year if they use Rocketmiles for their hotel bookings."
As a special launch promotion for Aeroplan Members, first time Rocketmiles users will get an additional 3,000 bonus Miles until April 6, 2014, on top of the thousands of regular reservation miles earned. Visit www.rocketmiles.com/aeroplan-3k-bonus.
Rocketmiles launched in 2013 to allow frequent fliers to earn previously unheard of quantities of loyalty program miles and points when booking rooms at high-quality hotels. For consumers, Rocketmiles makes saving up for incredible vacations faster and easier. For hotels, Rocketmiles means being able to offer high-value customers inventory that would have otherwise gone unsold — without weakening the brand through public discounting. Based in Chicago and Boston, and backed by top-tier strategic venture firms, the company is founded by travel and loyalty veterans Jay Hoffmann, Bjorn Larsen, and Kris Helenek. For more information, visit www.rocketmiles.com and follow on Twitter @rocketmiles.
"Even though the travel industry has been in a constant state of innovation over the past decade, there are still many areas ripe for disruption. The growth that Rocketmiles has achieved so far is reminiscent of Hotwire's early days." -- Scott Hintz, Co-founder of TripIt, SVP Product at Hotwire and Rocketmiles Board member.
"I am always looking to back great entrepreneurs providing great users experiences in huge markets. The Rocketmiles team has very quickly gained traction with both key industry players and its many loyal customers. This is one of the most exciting investments I've made." -- Sam Yagan, Co-founder of OkCupid, CEO of Match, and Rocketmiles investor.
"Rocketmiles is the best! An easy to use site that has competitive hotel prices and amazing mileage! I'm already looking forward to booking some trips all thanks to Rocketmiles. We are planning a trip to Yosemite in the Fall, then for next year hope it will help fund a trip to Italy." -- Marie Guinto, a Rocketmiles customer.
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