TORONTO, May 13, 2013 /CNW/ - Many Ontarians will be kicking off the
unofficial start of summer this Victoria Day weekend. LCBO's "Deflate
the Elephant" education campaign offers tips, tools and solutions to
help you be a responsible host, make entertaining less stressful and
help prevent drinking and driving.
"LCBO offers a variety of responsible hosting tools online and our store
staff are happy to help you plan safe and enjoyable get-togethers,"
says LCBO President & CEO Bob Peter. "We encourage everyone to plan
ahead, travel safely and to never drink and drive or boat."
To help ensure your get-together is memorable for the right reasons:
Don't plan physical activities when you're serving alcohol. People are
more prone to accidents and injury when drinking.
Provide low-alcohol and alcohol-free drinks for all guests, such as Mocktails, non-alcoholic punch, pop, water, tea and
Have food available to avoid drinking on an empty stomach. Avoid serving
salty, sweet or greasy snack foods. High-starch and protein foods such
as meats, veggies, cheeses, dips and breads are good choices.
Promote the use of designated drivers and keep cash and phone numbers on
hand for taxis. Be prepared for overnight guests.
Find more hosting tips at www.deflatetheelephant.com/host_with_the_most.html. The www.deflatetheelephant.com website offers refreshing, alcohol-free Mocktail recipes and the
opportunity to hone your bartending skills and master the perfect pour
by taking the "Home Bartending Challenge".
Visit the "Deflate the Elephant" Facebook page (www.facebook.com/deflatetheelephant) to join the conversation about responsible entertaining by sharing
your top hosting tips and ways you help prevent drinking and driving.
Last year, LCBO retail staff challenged more than 7.8 million
individuals for failing to produce valid ID, appearing intoxicated or
attempting to purchase for a minor or an impaired individual. Service
was refused to more than 322,000 individuals, 84 per cent for reasons
LCBO reminds customers to bring a reusable bag and take empty beverage
alcohol containers (large and small glass bottles, PET plastic, Tetra
Pak cartons, bag-in-box and cans) to The Beer Store for a full deposit
For LCBO news updates, follow us on Twitter @LCBONEWS.
For further information:
Sr. Communications Consultant
Tel.: 416 864-6792
Media Relations Co-ordinator
Tel.: 416 864-6772; Cell. 416 587-3729